Jason Bramblett Real Estate Talk Show. 

Live Saturday's at 9:00 AM on 94.5 FM WPTI

Expert insight into today's Real Estate Market.  Serving High Point, Greensboro, Winston Salem and the 35 cities and towns surrounding. 

 

 

March 9, 2019

Spring Market

JASON BRAMBLETT RADIO SHOW PODCAST

Keith: Good morning. Welcome to the Jason Bramblett Show. I am Keith Allen with Jason Bramblett. Looks like a busy show. What do you have lined up for the guys?

Jason: We do have a busy show. It is always a busy show. It is 23 minutes of radio bliss coming at you in 23 minutes actually. We cannot even make it any faster than that. But it is amazing how you can take a 30-minute show and condense it down to 23 minutes of, well, just do not go anywhere. You are going to find out what is going on. It is the spring market. It is the time that is like a kickoff. Right? We are headed to the Super Bowl. Everybody has done their prep. Now it is time to crush the spring market because it is go time. This is what everybody is waiting on. This is what everybody is talking about. This is, if you were a deer hunter, you could not sleep right now. Right? Because you would be ready to go, and that is kind of how a lot of real estate agents are. We cannot sleep because we are getting prepared, anticipated, ready to go, and it is fun stuff. So, we have got an exciting time in real estate. We are actually off to a record-breaking year, which is always awesome. So, with breaking records comes the opportunity for we need some help. We need new people. We believe, I believe, and I think the team does believe we have created a system in which many people that have considered real estate as a career or a second career or just an opportunity have not been able to take advantage of it because the, well, let’s just face it. It is not the easiest industry to get into. You do not really even have to know much about real estate. Just the rumor mill of that kind of keeps a lot of people from even opening the door and attempting to get started in real estate.

So, what we are doing is we are starting or launching a new program. It is our career incentive program. Essentially, we are going to walk you through the next 36 months of how to start in real estate and how to successfully succeed and become a broker in the real estate industry. So, we have our first career night this Tuesday, the 12th from 6-7:30. You will need to go to our website to register. It is Jason Bramblett dot com. Just click on the email icon or the email link, if you will, and that will get you registered in or at least get you into our database so we can send you the registration. So, you are going to get an actual Eventbrite confirmation that you will need to sign up for, so we need to know how many people are going to be in attendance. I will tell you we have had an overwhelming response just with some other meetings that we pushed this out on. So, if you want to get in to the first one here, seating is limited. So, you want to sign up as soon as possible. It is Tuesday the 12th, coming right up right around the corner from 6-7:30. It will be action-packed, very informative. We are going to walk you through every single step of what you would need to do to get started.

Here is the thing about real estate is everybody needs a place to start but not everybody can go from paycheck to zero. It is a tough place to get, at least by choice. A lot of you go from paycheck to zero, but you did not have a choice in that game. And so, your employer made that decision for you, and it amazing what happens. I have had folks that have walked through that and it was the end of the world, and in a year, it was the best thing that ever happened to them in their life because it pushed them out of the comfort zone to go out there and make something happen. Make something happen on their own.

Well, we have created a way that you can make something happen. Maybe not without taking the plunge. Here would be a really cool thing. Let’s walk you through real estate. Let’s get you making some money. Let’s get you replacing the money that you are making now in your current career, and then you can walk into the office one day and you can tell your boss exactly what you think about his company maybe. No, I am kidding. You would never do that.

Keith: No.

Jason: But it at least would give you the opportunity to say hmmm, I might consider something different. Because at the end of the day, it is about doing what you love, and taking, there is some chances. So, we are going to walk you through being a goldfish. The great thing about being a goldfish is somebody, you are just swimming around in your little bowl, your little tank and somebody is dropping the food in. The problem is when they forget you and they quit dropping the food in. You ever seen Nemo? Do not let me go belly up. We do not want you going belly up. Unfortunately, a lot of people in real estate go belly up because they go into a company where there is no, there is nothing provided for them. There are no leads. There is no opportunity. There are not systems. Most real estate companies say hey Keith, come over here and let’s see what you can do. And Keith is like hey, I was just working in radio last week.

Keith: Like throwing you out of the nest.

Jason: Yeah. Exactly. Yeah, right? It is like why is the eagle the biggest bird? Probably because it is in the biggest tree. Right? It is long way between there and the ground. Right? You hear about soaring like an eagle? The first 100 feet was not soaring, baby. It was hanging on for dear life. Right? Grasping at everything, and then they figured out they had wings. Right?

Keith: Right.

Jason: So, it is the same kind of situation. You have got to have somebody dropping a little food in the bowl to get you started. And that is what we are going to do. 36 months is going to take you from goldfish to shark. One thing about a shark when they swim around. They really do not worry about the goldfish. The goldfish definitely worry about the sharks though. So, when you become a shark, when you figure out your territory and how to go out and make things happen through meeting people, creating relationships, working your network and bringing value to people, you never have to worry about selling houses. You do not have to worry about selling anything as long as you are bringing value. It would not matter if it is widgets, coffee cups or whatever it is.

So, the really cool thing is to take you from not knowing anything, and we have got a fast track of 36 months, and for some people it may be quicker than that. We have kind of dreamed it out, or believe it is a 36-month path to get you from goldfish to shark without going belly up. Because you know what happened to Nemo, well it was not Nemo, but you know what happened to the fish in Nemo that went belly up. Right?

Keith: It does not work out well.

Jason: All things lead to the ocean. Isn’t that the way the song goes, right? All things lead to the ocean. So, if you are interested again, go to Jason Bramblett dot com. Click on the email icon, right corner. Just put something, hiring, career night, anything like that, and it is going to go to our team. They are going to reach out to you. They are going to send you the Eventbrite confirmation, which you do need to sign up for in order to ensure that you have a seat there. You can also call the office at (336)553-0796. If you do not get anyone, leave a message, and we will get right back to you. So, lots of cool things.

Here is the thing that we have created is the opportunity, the system, and where most real estate, I say companies fail, but it is really just people. They jump into something with no path. And they jump into something that most real estate companies have. What can you do for me attitude as opposed to here is what we are going to do for you. Right? The teaching, the coaching, the training. And it is fun when you are doing something that is exciting. You are watching people step into their dream house for the first time. Or their first house. It is an industry that is interesting to me because it is never the same. It is never the same people. It is never the same house. Circumstances, you have got good and bad unfortunately with why people sell. Unfortunately, we do not have the highest success rate of marriages in America. Right? And usually when that happens, when you do get a divorce, most of the time you do not still cohabitate in the same building. Right? So, people are leaving. Right? Which does create opportunity to sell more houses. Unfortunately, it is not really the way we want to do it, but it is something that happens. The other thing, too, is you want a system that works when the economy does not. That is one of the things that I have worked, it is 21 years in the making, but we have created an economy within our real estate company that does not matter what the economy in the United States is doing. It does not matter. If real estate is going up, great. If it is going down, great. It does not matter. We are going to make it work either way. Now, part of that is you cannot know what to do unless you went through it. I have had the fortunate and unfortunate part of going through its multiple times, so I am not on the learning curve on that deal. I have already been there, done that, got the t-shirt, the whole nine yards. We have set up systems and plans and protocols that if the market goes down, that is okay. We are actually in a better position to win if it goes down. If it goes up, great. That is fine. But if you fall in the trap of all ships rise with the tide, when somebody pulls the cork out of the bottom of the boat, you have got a problem –

Keith: Yeah.

Jason: -- if you do not know what you are doing. Right? If you do not know what to do when the water is going down, that is a bad place to be. One of my favorite quotes is from Mike Tyson. He is like everybody steps into that ring and they have got a plan. They have got a system. They have role played out in their mind what they are going to do, where they are going to beat me, my weaknesses, and everything. And then I punch them in the face. And everything changes. Everybody had a plan until I punched them in the face. And it is the truth. That is life. Right?

Keith: What I think is cool about this is it gives you an opportunity to come in and kind of find out the inner workings of what goes on in your business, and you can decide if it is a good fit for you. It is one thing to just walk in and go I am going to a real estate agent and find out six months later is it is not for you. This way, you can kind of get an understanding, get a feel for it, and then decide if it is the right fit for you, which is better for your business and for the individual.

Jason: Absolutely. That really is exactly what we wanted to create there, Keith, is come in, test the waters without, stick your foot in before you jump in the deep end. And the downside with most people is that they burn those bridges and they are like I really should not have burned that bridge. I wish I could have gone back to –

Keith: I should have done this.

Jason: Should have done this. Right? And what we want to do is this. I am a rip the band-aid off fast guy. I want to know quick is this going to work for me. So, we are going to jam like Real Estate 10.0 down your throat fast, and in three weeks, you will be like man, I am this, I love this. This is amazing. This is what I was born to do or do not ever show me another house ever again. Right? You are out. You are going to go live in a tent you hate real estate so much. Right? Why suffer over a year? Why suffer over a long period of time? The downside with real estate, our national association says this. Most people get into real estate with a dream, a plan, and a hope. And after 18 months they are on the other side and they are broke, busted, and they have got $20,000 in credit card debt because they used the credit card to make up for the lack of income, and then somebody said oh hey, you have got to spend money to make money. And then they came up with this really great idea called Visa, and Visa is like yeah, man, we will let you do it. We do not even care if you sell houses. We will take your money all day long. Just swipe that card. Let her rip. We will send you some leads, and then you do not even know what to do with them. And then all of a sudden, you have used Visa, Mastercard and whoever else to prop up your lifestyle or keep your lifestyle going. Not even prop it up. Just keep bread, food on the table, make enough for the shortfall, not having the job.

Keith: Right.

Jason: And then you are going in debt because you are investing in marketing, which you do not even know if it works or not. And believe me, all these companies, they will take your money. They have no problem whatsoever. Most of the stuff within real estate is a 12-month contract. So, you are signed up for a year. There is no clause in there that says oh, if you do not sell a house, we will give you your money back. Never seen that one before. I do not have it. And then you have got the other issue is let’s just face it. Most people do not go all in on the first hand. Right? That is not how Vegas works. You win a little, you win a little, and you build up that. Right? So, you spend $2-500 a month on your credit card buying leads. The problem is you have got other guys in the game like me that are way spending more than that. Way investing more than that.

Keith: Yeah, the odds are not in your favor.

Jason: The odds are not in your favor. I will assure you. It is much wiser and better to join with someone that is doing it than it is to try to go out and compete with it. Because to compete with it, you are going to sink quick. Who do you think these companies are going to reward more? The guy that is at $200 a month or the guy that is at $20,000 a month?

Keith: Pretty obvious.

Jason: It is kind of a no brainer. Yeah, whose ads do you think are going to show up more? The guy at 200 or at 20,000, right? And that is why it is hard to step in. So anyway, we have created a system, which you can come check it out. And actually, we are going to pay you. That is another unbelievable thing. Most real estate businesses, when you start, it is 100% commission. That does not work for everybody. Most people have to have some money. Right? Anything. So that is what we have created with our apprenticeship program is we are going to let you earn as you learn and go until you say stop or we say stop. Because at some point in time, let’s just face it. 100% of the people, it is not going to work for.

Keith: No.

Jason: 100% of the people do not need to be in real estate. I would say we have 1.2 million people in our association. It is probably half too many. But anyway, they are there. We deal with them. The thing of it is it is a low barrier of entry to start. You have got to pass a test, and magically you are a real estate agent. Not so much. It is like having a driver’s license. Let’s face it. Does that 16-year-old that just got his driver’s license really have a clue how to drive?

Keith: No.

Jason: Absolutely not. Uber is not putting behind the wheel. Right? Liability. Same thing. The guy that just got his license last week maybe not so much going to sell your house for top dollar. It is not because they do not want to. It is just that they do not know how to. They have no experience. All right. Let’s do this. We went a little bit long on that.

Keith: Good stuff.

Jason: Just a little bit behind the scenes of what is going on in Jason Bramblett Real Estate. Stay tuned. We are going take a break, go pay some bills, come back. We are going to get into what you need to do to be ready for the spring market to get your house sold. We will be right back. (in/out music) And we are back. Thank you so much for tuning in. This is Jason Bramblett and you are listening to the Jason Bramblett Real Estate Show. So, we were talking, just having a little fun there in there beginning. But seriously, if you are in the market or if you just ever thought about an opportunity in real estate, what does it look like? We are going to break it down for you from 6-7:30 on Tuesday night. Go to Jason Bramblett dot com. Get your name in the hat. It is limited seating. Linda and the team will reach out to you and get you a confirmation. So, we talked about what do we do with this house. Right?

Keith: Yeah, we were talking about the shrubs and how to get all that stuff ready. Well, what other things can you do? You are getting ready to sell. What areas should we look at when getting a house ready? Where should we invest? What is the best plan?

Jason: The key number one thing is having a plan. You went to the grocery store with a list, and then you have gone to the grocery store without a list. The grocery store list typically keeps you on budget and it keeps you on diet. The go to the grocery hungry, no plan, you leave overspending, and you have got a lot of frozen things in your basket.

Keith: I have done that way too many times.

Jason: Exactly.

Keith: You figure it out on Wednesday that you messed up.

Jason: We went to the store the other day, me and my daughter, for sour cream. We left with Butterfinger ice cream, chips, Doritos, some soda. I was like wait, this was a $2 trip, and all of a sudden it is like 17 bucks to get out the door?

Keith: Do not walk in Costco.

Jason: Right. Exactly. It was like 17 bucks and 8500 calories probably. We actually laughed. It goes back to we did not have a very good plan here, Dad, right. We did not have a very good plan. Here is the key with selling a house. So, we talked about yes, the outside. No, the inside. Outside is important to certain folks. Some people want a yard. Some people want no yard. Most everybody wants the inside. They want shelter. They want it dry. They are not looking for a waterfall coming through the ceiling. They like this thing called air conditioning in the south. Even heat is good, but air conditioning definitely, for sure, especially in July.

Where is the best place to start? Think about the place you are going to make the first impression. Where is the first impression? The front door. It is actually sometimes the longest place a potential buyer will spend at the house just waiting on the real estate agent to unlock the door. To get into the lock box or do the electronic key or whatever it is they have to do. They may spend more time at your front door than they do in any other room in the house. So, think about that. You need to look at the door. Does it need painting? Does it need freshened up? Is it clean? Are the handles tarnished and nasty looking? Is there something living in your lights? Either spiders or birds. It is that time of year when birds are going to start building nests in your lights. If you are thinking about selling your house, you probably should figure out a way to keep them away that is humane. We will leave it at that. I do not want any other mail from some of my other recommendations in getting your house sold. And then as they come through the front door, what do they see? Do they see your fake wood floors are worn out? Or do they see that your real wood floors are worn out? Right? Are they all scuffed? Is the polish off? Is the varnish off? Has the tile been chipped? Is the grout black and it was not? Is it supposed to be gray? Is it gray and it is supposed to be white? All these different things you need to think about. That first impression. Are there shoes and coats and jackets and debris all throughout the house.

I showed a house one time really, they have got a lot of kids and it is a friend and its kind of fun, and we went over, and I am going through the house. And I am like wow, this looks pretty good. And the people they love to cook, and they were like, well, they wanted to open the drawers and the cabinets and all this stuff. And it is fine. That is what people do. Hey, people are going to open the drawers in your house. Right? It is what it is. Let’s face it. It is not the first time they have been in your drawers. Right? Think about it. Okay. So, your friends and all these people are coming over and so I am showing this house. We are going through. They open, there is just stuff falling out. There are jackets, the dog bowl. It is just like whatever was around.

Keith: Get everything put away.

Jason: Yes. So, what happened I am sure is Mom or Dad gave really strict barking orders. Get rid of everything without a specific location. For some, between 8 and 14, get rid of means do not see it. If it is in the cupboard with the glasses, and you put the dog bowl in there, I do not care. It does not matter to me. You just said get rid of it. Make sure you cannot see it. The fact that you open up the dishwasher and there is a jacket inside. Hey, it is the kids. That is what they do. It is amazing what could fall out of that cabinet when you open it depending on what kind of chaos may have went on. Think about as you go through a grocery store as well. When you go through a grocery store, most of them, they have got all the canned food facing a certain way. Right? It is not all a mish-mosh of everything. They have got everything in its order. Right? Everything is specific. Everything is facing the right way. Why? It looks great. It is a great presentation. It is just kind of professional looking. Some folks will be like well that is just a little over the top. You have to think like a retailer when you are selling your house. You have to think what could I do that would get me the most money if the most money is your goal. If you just want to slap a sign in the yard and let it rip, well, there is probably a price you will get for the condition your house is currently in, but it may not be the highest one. It may be the one that somebody is just willing to tolerate. Like I will take it for this, but I could really care less if I get it or I do not get it. That is not how you are going to get the most money for your house. You want people to walk in and you want them to fight for it. Like there is so much value in your house they cannot believe the price. That is when you know you have won. That is when you know you are going to have a good outcome. And you do that by presentation. Right?

We have multiple tiers within our home-selling systems. And they are all at different price points. And one of them is above average. You could just look at it on the surface and say wow that is a really high price or a lot of commission, but when you break it down and you look at the overwhelming value we put in that, you could not touch duplicating that product at, the only way we could do it is because of the volume that we do. We have put so much value into our premier product you could not touch it with a ten-foot pole to try to duplicate it yourself. You would be thousands and thousands of dollars overpriced, out of the league, out of the market. That is how much value we have been able to shrink down and put in there. And that is what you want to do with your house. You want to get it in the condition where people walk in and they are like holy cow. Compared to the other three at the same price or in the same market or in the same neighborhood or in the same school district, this is a no brainer. And sometimes it is even more and sometimes it is considerably more in price, but it is worth it.

One, because maybe the work has been done. Right? Maybe all that frustration of well, I do not really want to paint the house. I do not want to paint the house. I do not even want to go to the store to get the paint. But that is me. Other people like that. Everybody has got their own thing. But we want to look at the little things that can add a lot of value. So, think about when you go to a store. Think like a retailer. If you have ever been to a model home, you will notice one thing. They did not go to a garage sale or a flea market and furnish the house. They did not take their brand new, $300,000 amazing house with all the travertine tile, the beautiful wood floors, the granite countertop, and then go out here on the curb on Saturdays and buy $50 sofas and chuck them in there. Right? You do not see plaid couches and stuff in the model home. It looks like a furniture store. Why? Because it elevates. And that is what you want to do. The little things that will help to elevate. So, we are out of time. Go to Jason Bramblett dot com. We are going to send you a list if you want it. Say help me sell my house. But we would love to see you Tuesday night at six o’clock at our career night. So, call the office. Get in touch with us. (336)553-0796. Make it a great weekend everybody and we will see here next week live.

Posted in Radio Show
March 2, 2019

Greensboro Home Show

JASON BRAMBLETT RADIO SHOW PODCAST

CLICK HERE TO LISTEN TO 03.02.19 PODCAST

Keith: Good morning and welcome to the Jason Bramblett Real Estate Radio Show with your host Jason Bramblett and myself, Keith Allen. So, Jason, hope you are having a great weekend. What do we have lined up for today’s show?

Jason: Good stuff. Good morning, good morning. I hope everybody is doing good out there. I believe we are Facebook Live. If we are not, hey, just wave at me. I will see you maybe. Right? Good stuff. I was thinking today may be a good day to start that boat construction company that I have dreamt of for a while. All things serious, hopefully, today, I am told at two o’clock, we will see this big orange ball in the sky. It may be the sun. I do not know. It is just a guess. It is what they are telling me. Let’s hope it is true. I was actually thinking that instead of footings on homes in the Triad, maybe we should start doing pylons and just tether your house to the pylon and that way, as the water level rises, so does your house. What do you think, Keith? Pretty good idea? Innovative, right?

Keith: Listen, some day that rain is going to stop. I do not know when it is, but probably some day it will stop.

Jason: Think about this. If we did not have the weather to talk about, about 90% of mundane conversation would go away and we would just stare at each other. Right? Especially around the office. If we did not have the weather to complain about, what would we do? I am in confident in July we will be begging for water. Right? It will be in some kind of crazy drought, and we will remember the days in 2018. All of 2018 when it rained. It ends in 2019, but anyway. We have got some good stuff set up outside of, just messing around with you, many listeners have been calling in, asking questions, shooting emails over to the office. We appreciate that. You can always reach us. Go to Jason Bramblett dot com. Shoot your email over. You go in that top right-hand corner. There is the email icon. Shoot your question over and I will happy to answer it on the air. I also usually answer it prior to going on the air. But if it is a really great question, then you make the list. Right? You make the show. If you allow me, I will even share your name and all that kind of stuff. We have got some good stuff. So, grab a cup of coffee, sit back, relax, enjoy getting educated on Triad Real Estate Radio. We have got some good stuff coming your way.

I do want to make one quick announcement. Just really something fun that is coming to Summerfield, North Carolina. If you are a horse, it does not even matter if you love horses or not actually, just come out hang out. It is for a great cause. Horse Friends. Putting on their fundraiser event, Boots and Buckles Benefit. Just to give you kind of a, Horse Friends is something my company and my family has sponsored for a lot of years. It is a therapeutic horse, almost, I would say it is a ministry. They work with kids that have all kinds of different challenges from autism to behavioral stuff to you name it. It does not really make any difference. The really cool thing is to see these kids that just kind of they have different ways of learning, and they have different things that are going on with their life, whether it be physical, emotional, mental, whatever it is, and they get on these horses, and the peace and the calm and the happiness and joy that they experience is instantaneous for one thing. So, it is quickly noticeable, but just a phenomenal opportunity to get out there and support them. It is at Summerfield Farms. It is pretty easy to find. It is like the only business in Summerfield. So, there you go. It narrows it down pretty, it is the only farm in downtown Summerfield. It is an amazing place. You can go there. Check it on. It is on April the 14th. It is coming up at 6:30pm. Tickets are on sale. You go to horse friends ncdotorg. You can also go to our Facebook page, Jason Bramblett Real Estate. We have a link shared to you there. You will also be able to go, after the show next week, to Jason Bramblett dot com. You will have the archived version of the show, and there will be a link that you can click on and you can go there and buy your tickets. They are $75 a person, and I will promise you, not only is it a great value, it is a great benefit, and the money will go a lot further than you think, and just come out and hang out and have a good time. There is going to be food. There is going to be fun. There is going to be a young lady, Stephanie Quayle, which I am told is an amazing singer. Do not know her, but I am going to go with yes.

Keith: She is very good, and that is an amazing event. It is not often that you can go do something that is so much fun and does so much good for so many people. That is just a great event.

Jason: Absolutely. Silent auction, hors d’oeuvres, all kinds of fun stuff. Come out. Check it out. It is going to be at Summerfield Farms, April the 14th. We will keep you posted. We will keep you reminded. Do not forget if you want free tickets to the Greensboro Home Show coming up at the end of March, give us a call, (336)553-0796 at the office, or go to Jason Bramblett dot com. We have your free ticket. Be our guest. Go to the Greensboro Home Show, hang out, and get some ideas. Actually, and really one thing that is really cool when you go there, you will go through the home show and it is all the new stuff that is coming out that has to do with homes and things. And here is what you will not see, anything brass. I promise you. It is not there. I am not even lying to you. I know you guys think for ten years I have been lying. Like Jason, no, everybody loves brass. I promise you. There will not be any brass at the home show.

Keith: You are just not a fan of brass.

Jason: Yeah, I am just not a fan. No. No. It is something that screams 1990. Right? And we have got to get you past that. To get your top dollar, we have got to get you to 2019. Anyway, all jokes aside. If you have questions, get in touch with us at (336)553-0796 or we are live in the studio, (336)553-0796.

Keith: Well, you mentioned some of those really good emails, and we were talking about Summerfield, so I have got an email here if you want to try to knock this out.

Jason: Let’s do it.

Keith: So, it says, Jason, this is Kevin, Mr. Bramblett, I am in need of a contractor to help with my leaking basement. He says we have tried everything possible to stop the water. He is out of options. Could you please assist and who would you recommend? Many thanks, Kevin, flooded in Summerfield. Probably not happy it is raining today.

Jason: No. Two inches of water we had yesterday did not help Kevin out any at all. So, water is mysterious in that it never quite appears where it enters. I do not care if it is on the roof, in the basement, coming down a wall, wherever, especially in a roof. It is amazing. We will find water leaking in a bedroom and find the actual cause 35 feet away, and it is running down a 2x4. It is like the game Mousetrap, you know from back in the day. It is just like it go everywhere and it just difficult to find the source. Sounds like maybe what Kevin is dealing with here in that he has got water coming in and normally, here is what I find. If you have got a block basement, which is very popular here in the Triad. It is one of the, we have some that are poured concrete, but most of the foundations here in the Triad are going to be block. Well, if you take a cup of water and you pour it on a cinder block, the first thing you will notice is it does not all just run away. Most of it is going to get absorbed into the block. And what happens is eventually just like a sponge or like anything, it cannot hold any more water. It only has one place to go. And typically, that is straight towards your basement and or straight towards your crawl space. It is a frustrating thing.

Having personal experience in dealing with basements and flooding, I owned a home in Kernersville a few years back, and I was on a trip and headed down to Cuba doing one of our mission’s trips down there. And I got back to Miami and I get a message from the office. When you land, call the office immediately. This is hugely important. You have got to get in touch with us. I am like okay. We are not running an ER, so that is kind of unusual. But my admin was very adamant that I call, so I did. And she is like you know that house you have on XYZ Street? I said yeah. The front steps are in the basement. That is kind of a problem, I think.

Keith: You think?

Jason: Yeah. Just a little bit. Of course, the neighbor leaves the message and it is like Mr. Bramblett, your porch is in the basement and so are all your flowers, and I do not think that is a good thing. Of course, it is not. And one of the downsides with this type of ground movement is that your insurance does not cover that because it is not an act of God. It is not an earthquake. It is just simply flooding, and unless you have flood insurance, you have got a double problem in that you have the earth that moved and water in your basement and insurance does not cover it. The only person that covers it is Benjamin Franklin. And you have to dole out several of him to get that fixed. It was quite the experience.

But here is the thing. There are companies out there that can help that. So, imagine this. 42 feet of the front wall of the house is in the basement.

Keith: Wow. Just from water. All of that.

Jason: Just from water. Yes. From static pressure. Blew out the wall of the house. And so, I was very impressed though that it was still standing. That was amazing. You have got three sides of a house. Typically, so all the brick fell off the front. It was good times. It was fun. Great experience. Do not recommend it to anybody actually. But we reached out to Greg Harrelson and his team, and boy, they did a great job. We had a general contractor step in. Rob Taylor just did a great job for us. But Greg went in and did the waterproofing. He is just one of the best. And here is the key what you want to look for with any kind of waterproofing company, system, anything like that. You want to make sure they have been in business for a long time. But more importantly, you want to make sure they have a great warranty. And that is the key. Because it is one thing to be in business for two years and offer a lifetime warranty. That sounds great, but what is the lifetime of your business. Right? You want somebody that has been around. And maybe even a generation or two that has been around because now that warranty has some meaning. So, Greg, they have a phenomenal warranty. You can reach out to them. Just google Greg Harrelson waterproofing. He is going to come up. They are all over the internet. Great warranty, great company, stand behind what they do, and cannot say enough about them. They have helped me out and many of our clients over the years many, many times dealing with these types of situations. Not maybe to that extreme, but it can get to that extreme if you do not do something about it. And that is the key.

Keith: Well, here is my question. Now we know we have somebody we can reach out to if we have got the water damage. But obviously, just from your experience, with the kind of damage that can be caused by water, how do we be proactive so that we do not get water in the house in the first place? Because that seems like the cheaper option.

Jason: It is for sure the cheaper option. There is no question about it. And there are things as a homeowner that you can do. There are things as a homeowner that you can, go look at your house. Here is the number one culprit I find with water in the basement and or in the crawl space. It is typically your gutters are clogged. Your gutters are completely jacked full of acorns, leaves, debris. You do not want to have a compost pile in your gutters. Here is a good indication in about the next four weeks that your gutters need cleaning. When they start sprouting oak trees, you know it is time to clean your gutters. Okay?

But here is the other thing I want to warn you about. Not everyone listening to the show needs to be on a ladder. Okay? So do not get on a ladder and say well, Jason told me to clean the gutters and then you fall eight feet into your bushes or on your porch or whatever. You have to use wisdom and common sense. If you are vertically challenged, right, trust me. If it is a risk, like it is big deal for you to get on a ladder, you are the guy that should not be on one. Okay? And so, do not do it. It is the best money you will ever spend. I promise you. It is cheaper than going to the ER for sure. So just hire someone.

But look at the gutters. Downspouts. One of the other things is you have been proactive. You have got the downspouts. You have got the water running into the ground and it is going to be carried away. But the problem is it has settled over the years. And now we have this gap. This four-inch gap between the end of the downspout and where it is going buried under the ground. Well, it is supposed to be connected. Right? You are not supposed to have that. It is not a waterfall effect that we are looking for here. So, what is happening is tons and tons of water is spilling out. It is not doing what it is designed. I cannot tell you how many hundreds and hundreds of houses we will go through. There will be a damp wall. We go outside and the downspout has been disconnected from the gutter. It is just a simple little thing, but it is the simple things that we find do the most damage to the house.

Keep the gutters clean. That seems like a no-brainer. But it is amazing how many houses you will drive around and sure enough, you have got trees and everything else sticking out of the gutters right. Or the downspouts. You have the downspouts where they are completely disconnected, or they are completely clogged. And that is another thing you have got to look at.

So, lots of simple things. Again, do not get on a ladder. If you feel challenged, do not do that. The other thing is the slope of the ground. Over the years, sometimes the ground will slope back toward the house. You actually want it to slope away from the house. So, the current code is you should have one inch of fall over every ten feet. Okay? That is enough to keep water from running uphill, if you will. So far, I have only found one expert that believes that water can actually go run uphill. They actually work for the State of North Carolina. So, believe it or not. We had this interesting thing come up at the office, and someone complained about something and I was dealing with the State. I am like this is impossible for this to happen because water does not defy gravity. But they did not understand that, and they disagreed with me. So, there is one particular place in North Carolina where water does defy gravity according to the State, evidently. So, whatever.

Keith: All right.

Jason: Hey, I am not going to argue with them. You cannot convince all people of all things. Even physics. Right? It is something that is just impossible. There are five or six other things that we are going to dig into. We are going to take a quick timeout. We are going to go pay some bills, talk to some people on our Facebook Live feed. But if you have water issues, stay tuned. We have got five or six things that you can do as a homeowner and then we are going to get you some help. We will be back here in just a minute. You are listening to Jason Bramblett Real Estate Show on 94.5.

And welcome back everybody. Jason Bramblett Real Estate Show. Hope everybody is doing great on this Saturday morning. Almost dry. Right? No. But we are getting you dry. We are coming up with some ideas. Some things to do to prevent water from getting in the house. So preventative medicine and maintenance is always the best thing. Right? And so, we have talked about gutters. We have talked about downspouts. We have talked about the pitch of the ground going back toward the house.

And another place you need to look into, and another thing you need to think about is flower beds. Flower beds over time because we just keep adding either mulch or adding pine straw or whatever it is, we keep adding to it. It keeps raising the level of that bed over time. We can end up with, what we started out was below ground level. In 7, 8, 10, 15 years, now all of a sudden, our flower bed is eight inches above where it started. And typically, what we see happen is that is decomposing back towards the house and then we have these wonderful things in our crawl spaces called vent wells for, it is just to give some circulation and some air, and it keeps the mildew and the mold and all that stuff from growing, but it is a great entrance for water.

So, we have just created a nice gaping big hole in our foundation and as that debris and that compost and mulch and everything grows over time, now what happens is it funnels it right into the crawl space. You are talking, it can be hundreds and hundreds of gallons of water. We have opened up crawl space doors and there is a foot-and-a-half of water in them after a good rain sometimes. Which is really, really bad if your heating and cooling system that is under the house is only six inches off the ground. You have a major problem in that not only do you have water in your crawl space that can lead to all kinds of issues, you may be replacing your heat pump and or your furnace down there. So, these are things you want to check out. These are things that you want to look at.

Older homes. Especially in your Sunset Hills, Ardmore in Winston, Fisher Park and these places where you have the old cellar-style basements. Right. A lot of times they and those hand-dug-out basements and there was always a door going to the outside from the basement. Well, those do not get utilized near like they used to back 40, 50 years ago. You need to look at those doors. Most all of them have a drain at the base. You need to make sure that the drain is not covered because that will just fill that little area up. And basically, you will end up with a nice little pool down there, which you do not want, which ends up going all the way up against the door, which eventually will either rot the door, rust the door, or enter into the basement and or the crawl space area. Or typically the basement in this case. None of which, over long periods of time, end up with anything good happening.

If you have water standing down there, you are going to end up with the door rotted out, the door frame rotted out, potentially floor joist and or other components of the house rotted or a rusted door or just a dangerous situation. The other thing with those drains over time, a lot of them would break off and so that could be something that you need to make sure that you are watching and maintaining because let’s face it. We do not go in the basement, in those style of basements every day, and we certainly do not go in our crawl space every day. Most people do not.

Most of the time when we go to a house, I ask them if they have lived there for ten years, when was the last time you were in the crawl space, and they are like five years ago. No clue. It is not on your normal, it is not like your grocery list. Let me go see what is happening in my crawl space. Nobody does it. So, there could be things that are going on. Things that are happening that are not good.

The last thing is those windows. Sometimes we end up with those old, foggy, tilt-in, tilt-out windows in the basement area. Typically, again, in an older house. Pay attention to those things. Again, it could just be a little bit of water running down the wall, but over time, and that is what we are talking about, over time, huge damage. So, it can end up rotting out your walls, just anything that has a wood component, water over a long period of time is not good. Thresholds and those types of things.

So, pay attention and right now is the perfect time. The best time to find a leak is when it is raining. Right?

Keith: Absolutely.

Jason: It just makes sense. An acceptable fix is not putting a bucket under the leak in the roof by the way, guys. We have done home inspections. We go up there and there are like five Lowe’s buckets or Home Depot buckets or whatever. I am like what are all the buckets up here? Oh, the roof leaks.

Keith: That is not an answer.

Jason: Yeah, so what do you do when you get five gallons’ worth? What happens then? The best one is when you go up there and they have got a five-gallon bucket that is not on a ceiling joist. It is just sitting on the sheetrock. Yeah.

Keith: Yeah, we see what is going on there.

Jason: Yeah, water is eight pounds per gallon. Forty pounds potentially once it is full. That is going to be a nice surprise for somebody one night when they are sleeping and five gallons of water busts through the ceiling. That is going to be a mess. That is not an acceptable fix. Okay?

Keith: No, it is not.

Jason: So, think about those things. Think about those things. You go to Jason Bramblett dot com and we will do our best to answer any other questions and help you take care of these water issues.

Keith: Real quick as we are a little bit into 2019 now, if you are looking to buy or looking to sell, whatever you are wanting to do, are you seeing any sales or market trends here locally that might impact that decision?

Jason: Yeah, interesting enough is a couple things we are seeing. You would think with record-low inventory we would see prices just going gangbusters. Right? And we are just in this unusual anomaly right now. Of the 1195 homes sold year-to-date, we are actually 11.9% down in price.

Keith: Wow.

Jason: Which is really odd. It is like you can try to blame interest rates, but they have come back down. So, you cannot really push the blame there. So, what is it? Why are we seeing this? I think it goes back to a couple things we talked about where we had maybe some overly optimistic owners and agents for that matter that really pushed those price points up, that really said hey, Keith, I am going to get your $20,000 more than even remotely possible only to find out that even supply and demand has it limitations. Right? You find out that yeah, maybe not, you are not going to get that. So, I think we are seeing some of those prices come back down. Some of those prices being adjusted over time, which –

Keith: Reality.

Jason: Reality set in. Yeah. Exactly. Just like if you do not clean your gutters, the reality is you are going to end up with some water problems eventually. So, it is an interesting time that we are in, but we do think that we are off to a good start. So, go to Jason Bramblett dot com if you would like to get information about selling your home, and or give us a call at the office, (336) 553-0796.  We look forward to seeing you next week and everybody have an awesome weekend. Do not forget about Boots and Buckles Benefit, April 14th.

 

Posted in Radio Show
Feb. 23, 2019

Leaky Basement

JASON BRAMBLETT RADIO SHOW PODCAST

CLICK HERE TO LISTEN TO 02.23.19 PODCAST

CLICK HERE TO WATCH VIA FACEBOOK LIVE

Jason: And good morning, Triad. This is Jason Bramblett, your host of the Jason Bramblett Real Estate Show. Hope everyone is doing awesome today. If you are a duck, you are in good condition and good weather out there because it is unbelievable. I think every ditch is full, every pond is overflowing, and yet, we keep on pushing through. This is a great time to test if you have a waterproof basement and or crawl space for that matter. I say that kind of tongue and cheek because I know there are some folks out there struggling, and if you need a good contractor, if you need some help with a situation, maybe an emergency that you are having, give us a call. We have got resources for you. We can get our folks out there to help you with your basement, your leaking crawl space, your leaking basement, any of those things. And obviously make sure that if you are near any kind of ditch or stream, use caution because I think they are talking about some flash flooding out there today. So, as you are cruising around enjoying your weekend, be safe out there.

So, a couple of things we are going to dig into today into the real estate show. We have got some great questions in this week. We had an absolutely phenomenal response to last week’s show. So, thank you very much for that. Keep your questions coming. If you have them, go to Jason Bramblett dot com. Click in the top right corner. You can click there on the envelope email icon. Shoot over your questions, and what we do is we look for questions that will reach the most amount of people, and we share them right here on the air. So, we have had some good ones coming in.

But Facebook Live is going live and well, so good morning everybody there on the Facebook. They are a little bit behind, so you will see that in about 40 seconds or so. Anyway, just reaching out to you a bunch of different ways. You can obviously follow us on Twitter as well at Jason Bramblett.

So, let’s dig in. Let’s get started. First question of the day is from David and Heather. We are considering getting into the real estate investing, and that could be a slippery slope and that can be an awesome thing. But where do we start is the question. We have some money. We are ready to get going. They have got about $20,000 they say here, and we want to get started in real estate investing. And is that a realistic amount and should we do it? And this is David and Heather asking the question.

There are lots of ways to invest, especially in real estate. There are lots of opportunities out there. Obviously if you have been on any TV show, HGTV, any of those things, you have got everybody under the sun flipping houses, flopping houses, remodeling houses. Whatever it is. And making just money all over hand in fist, in a shocking 23 minutes. They go from disaster to amazing in no time at all. It is not quite that easy, folks, but there are ways to do it.

Here is one of the things that I get a lot, and congratulations if you are considering investing in real estate. I like real estate. We have multiple investments, but something about real estate that I like is that you can drive by and you can see it and touch it. We have 401K and SEP and all that stuff, and I just do not get that warm, fuzzy feeling about touching paper or air actually. You just get a statement in the mail, and that is it. Something about driving by and seeing what you own and seeing that tangible asset, I think is just something that a lot of people can relate to.

So, what do you do? Where do you start? I am kind of reading between the lines here with what David and Heather said. One of the things that it sounds like they are saying is it sounds like they are saying it takes money to make money. Because we have got $20,000, where should we start? And that in and of itself is somewhat of a limiting belief in that it actually does not take money to make money. The first thing it takes actually is courage. You have got to have courage to get started. You have got to have courage to go out there and take that step. I had a friend of mine that was talking to me about a large project he was doing. He goes, Jason, when we walked in the bank to borrow $20 million, every single person there knew we did not have the money. Right? It is just a different equation with a different zero on the end. And there are not many people out there. There are certainly some that can write a check and stroke a check for $20 million, but it is not many. So, it takes sometimes a tribe, if you will, to put together some of these larger deals.

So, the first thing I am going to assume with the $20,000 that you guys have set aside is that you also have an emergency fund. You always want to make sure there is an emergency fund for the household that we are not tapping in to that. That money is not getting bored, and you do not need to take it somewhere else. I promise you. This is a Dave Ramsey principle. If you do not know who Dave is, check him out online, but Dave has got some good stuff. This is just really Grandma’s common sense. Okay? This is do not take your emergency fund and go do stupid stuff with it, because as soon as you invest your $20,000 emergency fund in real estate, something is going to go terribly sideways on your house or your car or your life, and you are going to need the twenty grand. And so, we always want to make sure that we have the emergency fund.

Assuming it is in addition to, which we hope that it is, then we have got some options for you. There are certain things you can definitely do to get the ball rolling. One of the things to make sure that you are diversifying, and you are not necessarily putting all of your eggs in one basket, if you will. So, I like to look at duplex, quadplex, triplexes, anything multiple family, multiple units to start.

Why? Diversity. Okay. If you buy one single-family home and that tenant quits paying and there is a mortgage, then you are the one that is stuck with the obligation. The bank does not care if the tenant is paying. They only care if you are paying. Okay? And so, if you put all your eggs in one basket, and you buy one home and then they stop paying and then it takes five months to get them out and then it takes two months to fix the repairs, and the repairs cost $4000, that all of a sudden does not look like much of an investment. It feels more like a boat anchor actually. It is not something that is fun. It is not something that is exciting. It is not something that you are looking forward to doing over and over and over again. Right? So, when you do single family, there is added risk. When you look at multiple family, you look at apartments. You look at these quadplexes and six-plexus and these different things. The likelihood of all tenants moving out at the same time is far diminished. Right? They are not typically all related. They are not all moving in one pack, if you will. And therefore, you can spread out some of your risk amongst multiple units.

The more units you can have under one roof, it is also easier to manage. Four, fix, six homes spread throughout the Triad logistically can be a pain to manage. When I have six units under one location, under one roof, on one parcel of land, I have got one roof to worry about, one foundation to worry about, one yard to worry about as opposed to being spread out all over the place. So logistically, these also become a much more easier thing to manage.

Now maybe you are not going to manage your properties, and so that is not a concern. And that is certainly fine. We have lots of single-family property owners that do not manage their own property. Not a big deal. But these are things that we look at. Diversity. We look at reducing our liability. These are the things that we look at.

And one thing that you do want to take a look at in getting started in real estate investment is establishing a relationship with a local bank. Taking the time to go in there and actually meet the person behind the desk, right. Go in there and meet the person that potentially you could build that relationship of long-term time with. And this could be done at a credit union or a smaller community bank. This is what I prefer. This is what a lot of our clients prefer. We have phenomenal local people in the marketplace that can help you. And some of the big institution lenders out there, sometimes they fall into the one-size-fits-all model, and that does not necessarily work for real estate investment. That does not necessarily work for maybe what you are attempting to do. And so, the other thing that it does is well, sometimes these big banks, even though you are putting your money in here, they are putting their money somewhere else. The local community bank, typically your credit unions, the money that you are investing is also staying within the community, which is a nice thing. If you have not noticed, we are building some stuff in the Triad. There are banks, commercial construction is going just amazing. If you go by and look at the signs in the yard of who is financing this stuff, most of it is local community banks. Very rarely are you seeing a huge, one of the big national chains out there, one of the big national banks financing these local projects. Pay attention to that because that is you are investing, and you have your money with some of these smaller, local banks. You can see with your own eyes they are reinvesting back into the community.

You see restaurants going up. Hotels, different things, so take the time to meet and make those relationships. They can really work out for you long-term because obviously we want to start with maybe one house. And then we want to start with a duplex, and then maybe you get a 20-unit apartment building. And before long, you are doing a 300-unit apartment building. And if you start small and keep those relationships, and they have that track record with you, you are not having to get reintroduced to different people all the time. So those relationships go a long way.

So, think about that. Congratulations. Investing in real estate, I believe, is a smart thing. And you are like well, duh, Jason, you are a real estate guy. So, of course you do. But it is just common sense as well. If you look at the wealth that is being created in America, real estate is at the forefront. It is at the core. It is one of the leading causes of wealth. And so, if you want to start building wealth, start investing in real estate.

The first and best place to start though is actually with your own house. Right? With your primary residence. And doing that properly and having guidance and having the right team of people behind you to make sure you do not do something foolish can also help you get started with building your portfolio.

I have met many, many throughout their career. They have never sold a house. They have bought a bunch from me, but they buy one, they live in it, they move out, and they turn that one into a rental. And they just keep going and keep going and keep going. Every single home that they have acquired as a rental property is a house in which they lived. There is absolutely nothing wrong with that. Over the course of many years, you can accumulate quite a few homes. And their goal is to use that to, many of them, to pay for their child’s or the kids’ college education. To have that cash flow coming in to pay for that education, which is not a bad thing either.

There are certainly some tax advantages to being able to transition your primary residence into a rental house. One, it is easier to qualify to buy a primary residence as opposed to a rental property. Things to think about. There are many different ways, many different strategies to get going and investing in real estate.

Got another question coming in from Robert. Robert is saying Jason, should it ever stop raining, and amen, I am with you, Robert. Could you prioritize the yardwork that I need to do to get my home ready to sell this spring? Signed, building my ark, Robert. Of course, Robert. And I can relate.

First of all, save me a seat on your boat because at the way things are going right now, we may all need a seat on Robert’s boat. It is unbelievable. The rain is just, I cannot understand it. Anyway, here is one thing that I am hearing out here is we have gotten so much rain I am actually hearing that some of the septic tanks are actually rising to the surface. Now, you do not have to be in the septic business to know that is not good because the pipes are not moving. It is just the tank. Therefore, I am assuming these pipes are coming dislodged from the main tank. You have heard about this in New Orleans and different places where they had the flood and then when the hurricane came through and they had cemetery vaults and they were popping up like corks. I guess that is the same thing. Some of these septic systems have not been installed properly or anchored properly, I should say. And some of them are rising to the top, which is never a good thing. So hopefully that is not anyone that we are working with or anyone listening. If it is, we have a phenomenal septic contractor we can get you in touch with. You can give us a call at the office. It is 553-0796. And if you see that happening, I am going to go with probably steer clear and let a professional handle that. You will probably be running off by all the aroma and everything coming out, but just trust me. It is like yellow snow. Do not play with it. Same situation with that. Steer clear.

But it is amazing what all this rain does from foundation walls to septic issues to water in a crawl space. But to get back to Robert’s question. Curb appeal. Curb appeal is huge. And remember curb appeal starts on the internet these days. It actually starts online. So quality photos are key and number one. What we recommend is kind of go old-school or old-fashioned. Go all the way out to the curb and look back at the house. And then what you see or even get your phone out and just look through your phone or camera. I do not even know anybody that uses a camera anymore, but look through your phone, and what do you see? So, can you see the house? That is key number one thing. When you look through the phone, when you look through the lens, can you even see that there is a house there? And some of you will know what I am talking about as you drive around town and you see these houses with mature landscape. Well, overgrown may be the better way to put that, right? So, when you see that, think about these flip flop shows. What is the first thing that they do? The first thing they do is they go in and rip out 99 times out of 100, they rip out all the old landscape. And the reason why is because it is just something fresh about a new start. Or something that just makes the house look younger and newer when you go back with fresh plants and fresh landscaping and those type of things.

Pay attention to those shows. They are not just ripping those bushes out and ripping all that stuff out because it makes great TV. Think about that end product. Think about what it looks like. So, getting those things back to fresh and new look makes a huge difference. It actually takes some age, well, it actually makes some of them appear about five times bigger than they are because you cannot even see them from all the foliage and all the stuff.

So, there are other things that we are going to look at. We are going to take a quick timeout. Go pay some bills, as they say. When we come back, Robert, I am going to get into about 10 or 15 more things that you can do to get your house curb-appeal ready for the spring market. Stay with us. We will be right back here in just a few minutes.

And good morning, Triad. Welcome back to this wonderfully wet Saturday morning.  We are glad you are here. We were digging in, talking about a few things. Robert had a question about landscaping and when it finally quits raining, what to do, where to start. So, we talked a little bit about curb appeal. Getting in front of the house. Checking out the property from the curb, looking back because that is what the folks are going to see. And remember great photos are everything because curb appeal actually starts on the internet today. So not as many people driving around as they used to. They just, well, sit on their couch, chill out and look at us on Facebook Live like they are doing right now.

But they also do that with real estate. So here is the key. Here is what we are going to look at. Trees overhanging the house. Are there any? And this is where probably we need to get some professionals. I am not encouraging anyone to get up on a ladder that should not be, and most homeowners should not be. As a matter of fact, if you are my age or older, stay off the ladder. Stay on the ground. It is easier to write the check than it is to pay the hospital bill. Okay? So, get a qualified professional out there.

But if you have tree limbs hanging over your house, this is always something that comes up on a home inspection. So just be prepared. People are going to ask you to do those things. And while you have the professional there pruning the trees and trimming everything, have them clean the gutters as well. Another thing that always comes up on the home inspection, of course if your gutters are clogged, you know it today because all the water is overflowing into your yard and not down the gutters. But add some nice clean lines to the landscape. So, prune everything. If it is not overgrown ridiculously and you have got something to work with, get everything trimmed, pruned, looking good. Add some color. Make the front yard pop. And this could be done with some potted plants. You do not have to go in there and spend a bunch of money on just replanting everything. Take a few potted plants, get some nice color and just do some accept pieces. Maybe on the corner of the front porch. Those type of things. Make sure the sidewalks and driveways are clean and free of debris and those things.

Now, do not pressure wash if you do not know how. Just because you own one does not mean you know how to use it. Okay? And I know that, well, here is the first rule. If you are using the pressure to remove the dirt and the gunk and those things from your sidewalk and your driveway, stop because you are doing it wrong. I know it sounds like device and the machine would say pressure is good. Remove the dirt. But I can assure you, my friend Chris, can remove everything from your roof, your house, your driveway, your sidewalk and he uses a garden hose because it is not necessarily how you do it. Sometimes it is what you know.

And so, Chris has got a great product. It is bio-friendly product that is some kind of enzyme that does the heavy lifting and then you can just take a garden hose and just wash everything away. What happens when you use pressure, because it is coming out of the nozzle at such a small point, you cannot control the same amount of pressure evenly across the sidewalk. And then so when people come to see your lovely home, they are welcomed by this bangled, triggered-looking sidewalk with stripes or zebra stripes or tiger or whatever you want to call it. I usually say it is the tiger-striped driveway because that is what it looks like. And it is because you could not evenly use the pressure washer and you blasted out too much dirt in some spots and not enough in the other, and it looks horrible. And you just wasted 20 hours of your life when you could have just, you could have done anything else. There are a hundred other projects that I probably could have had you spend your time on in the house and let a professional do this. So, it does make a difference. I know it is fun for the first five minutes because I have unfortunately tiger-striped a sidewalk or two in my day. But I can assure you it is easier to write the check and just let the professional handle it and it looks phenomenal. As opposed to ending up with a product that nobody likes anyway, which is never any fun, especially after you put all your hard work and time into that.

Another question we got it this week, which this one here is a great question by Kelly. Kelly said we are redoing our kitchen and our bathrooms. We are going to put tile down. Do you know how much this will increase the value of our home? It is going to cost around $3200 to install. First of all, Kelly, thinking right and thank you for the question, Kelly. You are asking the right question. Is, I am going to put XYZ, first of all, she obviously must be thinking about selling, and then she is also thinking about investing. Is that a good thing to do? Not always. Some of the things that you put money into you will not see a return, and therefore, maybe you should hold back. Some things that are so worn out and need replace, like if you have got a blue bathtub, you do not need to ask me. Go ahead. Do that. I get accused of not liking brass somewhat. If you have brass, you do not have to ask me. Yes, replace the brass. I promise anything you choose will be better. Green bathtubs, blue bathtubs, yellow bathtubs, yeah, call the guys that can come in and help you. No question about it.

But tile, it is interesting, so $3200, that tells me a little bit that more than likely, this is a do it yourself project. $3200 for a normal-sized kitchen and say two, 2 ½ baths is probably not enough money to hire a professional. Okay. That is probably enough to get the material and do the grout, and that is probably about it. So here is where sometimes doing nothing is better than DIY. Because some DIY projects start out like this. Hey, hold my beer. Watch this. Watch what I can do. I can buy tile. I can mix this grout in a bucket, and I am pretty sure I can apply it. And that guy I saw doing it on TV, I am a lot sharper than him. Well, until you have to cut it. Until you have to go around the toilet. Until the room is not exactly four foot by eight feet and you end up with a tile that you need to cut into a third. And oh, by the way, the wall is not plumb. And it is not straight at all, and how are you going to know that? And where do you start? Do you start in the middle? I have heard you start in the middle of the floor. I heard you start against the bathtub.

If you do not know these questions, these are where professionals come in. I have unfortunately witnessed many, many DIY projects over the years that truthfully it would have been better had they not done anything at all. It would have been better had they just gave an allowance. It would have been better if they had just bought the tile, set it in the bathroom, and said hey, if you buy our house, we have already got the tile for you. Or whatever it is.

It is like painting. Some of you know I have joked about painting. There is one thing to apply paint to a wall. And there is another thing to, one you can schmear color to the wall. And the other one, you are actually painting. You are actually accomplishing something. And the same is true with tile. Just because we can see it on TV sometimes, these DIY projects can be careful. So, Kelly, be careful. Let’s talk about it. Let’s get some more detail. Let’s take a look at it. You may be awesome at it, but we do not want you spending money in the wrong place.

 

If you have got more questions, go to Jason Bramblett dot com. Click on that email icon. Shoot them over to us. We will share them on the air, and we will see you next week right here. (336)553-0796. Everybody have a great weekend.

 
Posted in Radio Show
Feb. 16, 2019

Multiple Offers

JASON BRAMBLETT RADIO SHOW PODCAST

CLICK HERE TO LISTEN TO 02.16.19 PODCAST

Jason: And good morning. Tuning in. This is Jason Bramblett live today coming in the studio. Hope everyone is off to a great Saturday morning, enjoying the lovely weather we have. We were just discussing in the studio that we believe that we have some false information that Seattle is the wettest place on earth. I think Greensboro, North Carolina has now, or the Triad has now taken over the number one spot. We shall see.

But all things are heating up in the Triad. Even with the rain attempting to put the real estate fire out, if you will, things are cooking. So, if you are in the market, thinking about selling your house and or buying one, there are some things that we need to discuss today. Things that we need to talk about. One is how to handle these multiple offer situations. How do we, if I am a buyer, how do I ensure that my offer is going to rise to the top. How do I know that I am going to get the house, right? If I am buying one, and I am in that competition, how do I make sure that that is happening?

What are the things that we can do to position ourselves? And also, for a home seller, is the highest offer the best offer? So, we are going to dig into that as well and take a look. So, your questions, you can give us a call. We are live in the studio. (336)553-0796. You can go to our Facebook page. It is Jason Bramblett Real Estate. Post a question there, and of course, any time you can go to Jason Bramblett dot com. Shoot your emails over. We will do our best to answer those as quickly as possible. Remember Facebook Live folks, you are 45 seconds behind time, so we will answer your questions as soon as we get time there.

So here is a question we get a lot. Should I take the highest offer? Now logically, everybody is like duh. Of course, you want to take the highest offer. Right? It only makes sense. It is the highest. It is the best. Right? Well, there are lots of things to consider in the real estate world that may or may not, well could disprove that theory that the highest is the best offer. Many things to consider before you look at the top line is how is the buyer purchasing the property. Are they financing the property? What type of loan are they getting? Is it a government-backed loan? Is it a first-time homebuyers’ loan? Are they needing closing costs assistance? Who is coming in behind to double check on is the value right? Is there going to be a bank appraiser? Right? Of course, there would be if they are getting a loan.

And here is the question. Does that bank appraiser agree with that price? And if they do not, well, there becomes some issues. There become some questions. You would think that hey, I have got a buyer that is agreeing to buy my house. I have got a seller that is agreeing to sell at a certain dollar. What else do we need? Well, why would we even need this third-party person? Why would we need this appraiser to step in there? And the reason being is because unfortunately, well, we have had some crises in real estate. Right? And these are protections not only for the consumer, but also for the bank who is lending the money. Right? The bank is the one that is sticking their neck out there. The bank is the one that is taking on risk, especially when those loans are getting up to 96% loan-to-value, or even 100% loan-to-value. So, meaning essentially the buyer has nothing in the deal. They may have an appraisal cost and maybe a little bit of some down payment money or not even down payment money. Maybe they just have the costs of home inspections and those things. There is not a lot of skin in the game, if you will.

And so, the bank wants to verify and make sure that the risk that they are taking is in line with what the guidelines are. And so, here is what we have. We have a situation where the seller agrees, the buyer agrees, but the bank may not necessarily agree with the value. And then we have an issue. So as a seller, I have got to ask myself the question if this house did not appraise, what can happen?

Well, there are a few options. The first option is the seller always has the opportunity to lower the price to the appraised value. Now depending on the situation, that may not be an option for you. Of course, the buyer also has the option to bring the difference, the money, in cash. Right? They can bring added down payment to the closing and make up the difference. The other thing that could happen is the buyer and the seller could actually split the difference. Okay? Or the deal could just blow up. That is always a possibility too. That happens. And so, obviously we do not want that to happen. You want the deal to stay together. You want to sell the house and the buyer wants to buy. And so, we have to think about that. So perhaps sometimes we look at the cash offers. Now, the cash offer may be a better deal for the owner even if it is not the highest price. And why would that be? Well, there may or may not be an appraisal involved.

We already know that the person, once they give us a verification or proof of funds, they actually have the money. They have the cash. It is sitting in the bank. All they have to do is show up at the closing, which is a great option when you have a cash purchaser. The other thing that you could consider is the seller could take a second mortgage back on the property for the difference. Now, that would probably have to be subject to the bank approving it and or the buyer obviously agreeing to it. But in certain situations, that may be something that is a very realistic thing. It is a very realistic thing for all parties to work that out.

So, you have got multiple options. The seller could lower the price. The buyer could pay the difference in cash. They could split the difference. We could look at potentially a second mortgage for the seller to take back a second mortgage for the difference. But then looking at the terms. And that is another key thing that we look at. Not only is perhaps the offer, maybe it is $5,000 less in price, but if the likelihood of it going through is considerably higher, and the seller is motivated. Let’s say the seller is having to leave the state, and they are moving wherever. California. They are moving 1000 miles away. It could be that just having the closure, having the assurance that that house is sold, and it is not something they are going to have to deal with. That could be worth $5,000 to certain people. That could be worth, for some, it may not be worth anything. They just want the higher price. But for some, if you look at what a mortgage costs the owner for a vacant home to sit, a few thousand dollars adds up really, really quick. So maybe if the house is not sold and the deal falls apart, and it sits empty for three months, that $5,000 looks like a pretty good deal out there. And then, of course, you have got the added risk of nobody is watching my house. You have the added risk of vacant home insurance, which is ridiculously expensive. I have had vacant home insurance that has been as much as $700 a month on a property. So, it is not your typical real estate, and vacant home insurance is very, very costly.

And then there are things that could just happen. You could have a leak in the house, and nobody is there to know. Right? So, you factor in these variables. You factor in these things and this is what you look at. Your risk assessment to decide is this a good idea? Should I take a little less for my house to have the assurance to know that it is done. And then when I leave North Carolina, I leave the house. It is done. It is over, and somebody else owns it.

So, these are things that we have got to take a look at. Usually, there is a pretty clear winner. Sometimes in a market like this where we have multiple offers, we are starting to see where these highest and best offers are becoming more frequent. So, we have got to talk about those things.

Now, if I am a homebuyer and I want my offer to stand out, what is that I have got to do? What is it that, outside of just the highest price because you may be willing to go to the top of your financial qualification, but that does not necessarily mean that it may not be the highest offer. The other thing is just because you may not qualify to go to the pinnacle or to the top, and that may be a consideration why you do not get the house, other terms within your offer could make you the better one or the one that stands out. So, it is not always about price. And this is where an experienced real estate broker is key because they can help you see around corners. They can share with your things that they have done in the past to help you get that home. Right?

One thing with buying a house, the big, huge factor that we look at is how long do you plan on being in the home. That question right there determines really whether you even need to own a house right now. And what we can look at is appreciation over years. We know that in the Triad market we have had a lack of appreciation in the past decade. So, the shorter amount of time that you plan to own, price becomes key because you might be having to bring a check with you if you go to sell a house in less than five years. You need to have a plan for that. It is kind of like you can bring your down payment when you buy it, or you can bring your down payment when you sell it. But if the market does not appreciate, this is the situation that you are going to find yourself in.

The other thing is if you plan on being in there for let’s say 20 years. Well, if you are going to be in the home for 20 years, all the rules change. If you did a 15-year loan, guess what? You will be able to sell the house at any price in 20 years because it will not have a mortgage on it. Meaning it does not matter. It is paid for. You could sell it for a dollar. You could give it away to charity. You could do whatever you want with it because it is not encumbered by a mortgage.

So, there are a lot of factors that we got to look at. But presumably, let’s just say you financed it for 30 years and you are going to be there for 20. Well, hopefully, in 20 years, it is going to be worth more than you paid. That is the goal. Right? There is no guarantee because there are a lot of folks that bought homes in 2006 and sold them in 2016 and they were not even worth as much as they paid for them 10 years later. All across America we saw that. So, there is no guarantee. Most of the time, 20-year cycles though we would see somewhat of an increase there. And a lot of it has to do with how much you improved the house.

Here is another trap that we have of homeowners. We buy the house. Everything is great. But everything changes in 20 years. What was cool today is going to be absolutely out of date, worthless, nobody is going to want it. Example, this is a little bit more than 20 years, but shag carpet. Not a lot of demand for shag carpet. It is not something we see a lot. It is not one of the drop-downs that we have when you are looking for a home. Would you like shag carpet? Or blue bathtubs. Not another big seller. Now we have homes with blue bathtubs and green bathtubs and all those things, but it is not the pique desirability. They have what? They have played out their time. Their time is to be replaced now. This is why we have companies out here like the Re-Baths and the different companies that can-do overlays and change the look for a fraction of the cost of gutting out the entire bathroom. But what is interesting as us homeowners, we can be kind of pound foolish in that we can over-improve our homes with somehow, we have bought into the fact that just because I put 30, 40, $50,000 in my home, I am going to get it back. There is absolutely no guarantee.

Some of the items that we invest in actually have no return. You could argue and say a roof. Well, you cannot really sell a house without a roof. Nobody is looking for one with a leaky roof. Right? Could it help you sell the home quicker? Certainly. Could it some add value? Probably. Is it going to add $10,000 if it costs you $10,000? Not at all. Same way with granite countertops. We have seen granite come down in price so much that it is not what it used to be. I jokingly talk about diamonds. Look, if you can buy them at Walmart, they are not as precious as you think. Right? People have tricked us in to spending money on things that may or may not make sense, especially from a financial standpoint. But this home-buying strategy, we have got to look at the number of years. Now there are other things that we are going to get into. There are other things we are going to talk about. We are going to dig into that. We are going to do this. We are going to take a quick time out. When we come back, if you are thinking about buying a house and you are in the market and in this competitive market, stay tuned. Come back here. Triad Real Estate 911 will be back here in just a minute.

And welcome back everybody. Triad Real Estate 911. Your host Jason Bramblett. So, before the break we were talking about multiple offer situations. How to handle that. Whether I am a seller or a buyer, we have got to have a meeting of the minds. Right? We have got to have an agreement in order to take things and move them forward. We have got to have a good deal for all parties, and then we have this other piece which is the bank. And that is kind of where we left off is having the bank.

The bank comes in. They have this appraisal and maybe it does not go exactly as we thought. And we have got to have a couple different options. Or perhaps you are the buyer and you have just reached the pinnacle of what your approval is. And now you are looking for options of how can I make this offer more appealing to a seller even if I cannot maybe reach their pinnacle price? Maybe I cannot get all the way to the top, but I could get within a few thousand dollars. What can I do to ensure that my offer, if you will, rises to the top? What could I do?

A couple of things. So, in North Carolina, we have what we call our due diligence fee and a due diligence period. And basically, this is what you are doing. You are paying for the right to be able to walk away from the deal and you are also compensating the seller for taking the home off the market for a certain period of time. Now, if you think about just from a logical standpoint, if I gave more money and shortened the time, that is actually better for the seller. I am compensating him maybe at a high level for taking the home off the market for the shorter period of time and maybe that is how I can win. Maybe that is how I can get my offer to rise to the top.

I will give an example. We have had offers come into our office with $3-5,000 in deposit money, a non-refundable deposit called a due diligence fee. And maybe that timeframe is only 15 days or 21 days or whatever the case may be. It is whatever you can negotiate, but the seller has got a great incentive to really look at your offer to see that hey, this guy is serious. He has put down an above average amount of money and shortened the amount of due diligence time.

Now as a homebuyer, you need to make sure that you can do all of your due diligence within the period of time that you have asked because the seller is not obligated to extend that. So do not just go in there ten days and think hey, I am good. He accepted my offer. Then I will ask for more time. It does not work that way. He can, but he may want more money. Right? So, if you have tapped out the money and he is not willing to extend the time, again, this goes back to where an experienced real estate broker walking you through the steps, walking you through what can be done, what makes sense.

Now some people may say well that is crazy. $3,000 and I only get credit for that if I buy the house. That is true. It is a risk. However, there are certain situations where I have had homebuyers not really care about the risk because they are going to buy the house no matter what because there is an emotional reason. It could be within two blocks of their grandkids, and it is the only house for sale, and they have been looking two years. They are probably just going to do whatever they have got to do. Right? Regardless of the condition of the home because maybe they can fix it up themselves.

Maybe it is a piece of property that is so unique that you have been looking for it for a considerable amount of time, three, four, five years, and it finally comes up on your radar. And not only are you willing to take a substantial risk with a high due diligence fee, maybe you are also willing to pay even above market value for the property. There are lots of reasons that people buy real estate. And one thing that HGTV and some of these wonderful shows that we have out here have kind of warped our thinking is you have got to remember when you own a house it is not really doing anything for you other than providing you shelter and a great place to raise your family should you chose so. Hopefully, when you go to sell it, you will sell it for more money than you paid and or more money than you put in it. But there is no guarantee.

And so sometimes these shows forget to leave out a part of like hey, in order to really make money in real estate, you have to buy what is called investment property. Investment property is property that I own that other people pay for. I do not pay for it. So, if I am looking at a balance sheet, the home I am living in, it is a negative. It is costing me something to be there. If I look at the rental home that I own that someone else is paying for, that is a positive. That is an investment. That is what we want to, that is a little bit of what those shows leave out. They miss some of those things, especially on those flip-flops and everything else that is out there.

You want to buy the right home that fits your family’s budget also goals and safety and everything else. One additional thing that you can do as a buyer to clean up your offer is just remove any additional terms that are not necessary. If you can pay your own closing costs, do that. That obviously nets the seller more money. If you can afford your own home warranty, buy your own home warranty. Okay? Remove some of this. Get rid of some of the toys. Get rid of some of the personal property. Refrigerators, washers, and dryers and those things. I have seen everything from tractors to four-wheelers to trampolines to you name it. So, maybe you remove some of those things.

Now if you are in communication with the other side of the deal and talking with the listing agent, you may find that in the example before, the owner is moving all the way cross country, and if you would buy or include in your offer the trampoline, the tractor, the four-wheeler, it would sure make my life easier because I do not want to move them all the way across the country. So, this is where good communication is essential in that you want to find out maybe it is a huge benefit to the seller for you to take on some of these things, so he does not have to deal with them. We have won many offers in those situations where we did exactly that. So, just something to think about out there.

Okay, so a couple of new things we have rolling out. New tools. How about some free stuff? Everybody likes free stuff. Last time I checked, free is a good price. It is a good opportunity for some. So, if you are wanting to keep up with the value of the home you purchased regardless of when it was, we have a free app that we can share with you now. It will let you put in, actually we can set it up for you. We do not need anything other than you tell us who you are and your address, and that is it. We will send it to you once a month. It comes out. It is a free service. We pay for it. It does not cost you anything, so if you are in Brickbrae Farm in Winston-Salem or Henson Farm in Summerfield and you just want to keep up with what is going on in the neighborhood, we can set it up to once a month it is going to deliver you the market demographics, every property that has been listed for sale, under contract, and closed, and you can just kind of keep a running idea of where your equity is at. Is your house appreciating? Is it time maybe to consider selling? If you follow a trend line and you start to see hey, my house is worth more than it has ever been in the last three years, we have been thinking about selling. Maybe it is time we think about doing it now while it is at the top. This snapshot will show you this and all you have to do is go to Jason Bramblett dot com, top right corner. Little envelope up there. It is the email envelope, the email icon, click on that, shoot us an email. We just need your address, your name, obviously your email address so we can send that over to you. And just put in the subject line Market Snapshot and we will get that set up for you. It is no cost to you. It will not be any cost for as long as we have it. This is not a hey it is free for one month and then it is $100 a month after that. None of that. We are going to take care of it. But if you just like to keep up with what is going in and around your neighborhood, it is a phenomenal tool that we provide to you at no cost. So, you can dig into that. Jason Bramblett dot com. Click on that icon, that email icon in the top right corner.

The other thing we have for you complimentary, free tickets. You can pay for them if you want, but if you just want to get in touch with us we will save you $10. The Greensboro Ideal Home Show is coming up March 29th through the 31st. And if you have never been, it is absolutely worth a couple hours of your time. You will probably need three to five hours just to kind of even touch a little bit of it. It is usually that big. But there are vendors from all over everywhere. All over the US that come in to present their products. So, if you are thinking about remodeling or you just want to see what is new, upcoming in the home world, this show will have it. Especially all the change, electronics and different things. Home speakers and that stuff. You will not see any blue bathtubs there, but you will see how to get rid of one. Okay? You will not see shag carpet, but you will see some other flooring options for you and lots of different materials that are coming.

So, if you go to Jason Bramblett dot com, click on that same email icon, top right corner, we will send you those free tickets. It is coming up. It is March 29th through the 31st. So, Friday and Saturday you have got the longest amount of time, 10am to 8pm. Sunday is a little abbreviated from 11 to 5. But if you would like to be our guests, we would be happy to send you there. And so, you can just shoot that over to us.

We have got one Facebook Live question. We are going to get that and asking about cottages being a good investment. And they can be. It all comes down to location, location, location. So that is an excellent show topic, and we will address that next week.

But if you would like to be our guest at the home show, just get in touch with us. Go to Jason Bramblett dot com, click on that icon, and we will get you some free tickets to go out there on us. You have just got to, now if you buy something, that is on you. But I will get you in the door anyway. So, if you are out and about, Steeplegate Trinity area, come see us. We are going to be there doing a live Open House tomorrow from 2-4 on English Pride Road. And if you have any additional questions, you can go to Jason Bramblett dot com. Shoot us a message. We will be back with you. Everybody have an awesome weekend. Stay dry. We will be back here next week. See you then.

Posted in Radio Show
Feb. 9, 2019

How's your Real Estate Career?

JASON BRAMBLETT RADIO SHOW PODCAST

CLICK HERE TO LISTEN TO 02.09.19 PODCAST

CLICK HERE TO WATCH VIA FACEBOOK LIVE

JB: Good morning and welcome to Triad Real Estate 911 with your host Jason Bramblett. I am JB, and along with Jason, for the next thirty minutes, we are going to be talking all things real estate. We invite you to participate. If you have a question or comment for Jason, phone lines are open. (336)553-0796. That is (336)553-0796. And we say good morning on this beautiful Saturday morning to the man with the plan, Mr. Jason Bramblett. Good morning.

Jason: Good morning, everybody. It is a quite crisp. A little turn in the weather event, but it is going to be a great day.

JB: If you do not like it here in the Triad, just wait a few hours.

Jason: That is, it. Exactly. Exactly. And so, if you are out in the world running around, we are on the book of faces, lives streaming. Right?

JB: There you are.

Jason: So, you can check us out and go to Facebook. Send a question. Remember we are a little bit in the future, so we are lagging about a minute. So, if I do not answer right away, that is why. It is not because I did not have my coffee. I promise you. Okay. Good stuff though. Great week in real estate here in the Triad, and lots of things, just tons of things go on. We are seeing new homes hit the market every day. Builders moving the dirt, pushing the stuff around. Houses going up. Commercial real estate flying.

JB: Is that right?

Jason: It is amazing the amount of commercial construction going on in the Triad, which is exciting. Of course, we got the news that BB&T and SunTrust merger is going to take place, and we have not figured out what that is going to be.

JB: Right.

Jason: It will either really, really great or not.

JB: We will see.

Jason: I was in BB&T the other day and I was teasing the young ladies and they had a good time with that. Of course, they found out when everybody else did. Right?

JB: Right.

Jason: They did not have the inside scoop, if you will. They read it in the paper on the way into work as well. Anyway, three weeks ago, I mentioned right here that we are expanding. We are hiring. Looking for amazing, talented folks. And so, we have got some things coming up. We had lots of emails coming in. We had people calling the office. Let me tell you quickly what to do if you are interested in a real estate career and or perhaps you are just in one and you are stuck –

JB: Right.

Jason: -- and you need some help to get unstuck. Go to the website, Jason Bramblett dot com, top right corner, little email icon. Click on that thing. It will pop up. It will ask you a few questions. Shoot us the information and we will get back with you. We have got somebody typing away in here. Oh, my Cuban brothers down in Cuba. Hey, good morning to you guys.

JB: They say you are going to be the next president.

Jason: El Presidente.

JB: There you go.

Jason: Absolutely. There you go. Awesome. So, if you are interested in a real estate career, if you do not have a, it is required in the state. You do have to have a license.

JB: Right.

Jason: So, if you do not have one, do not let that stop you. We can help you get through the training part. Hooked up with the right instructors. Make sure you get to the right real estate school. Those type of things. So, if that is of interest to you, if you have just thought you know what? I like houses. I like selling. I like people. Hey, it might be a great career change opportunity for you.

JB: There you go.

Jason: Here is the other thing. We have got an audition you can come do. So, if you just want to get like a day in the life and figure out hey, before you jump all in, if you just want to stick your foot in the water –

JB: Right.

Jason: -- hey, we have got a plan. We can help you out there. Anyway, let’s get to the big old radio show. The real estate radio show. Let’s dig into that. That is what people are here for.

JB: That is right.

Jason: Spring is on the way.

JB: Oh, I know.

Jason: It is right around the corner. The little muskrat thing did not see his shadow. Right?

JB: The groundhog? Yeah.

Jason: The Punxsutawney? I read something the other day and it had a different name. I was like well maybe that is the muskrat instead of the groundhog. But anyway, hey, you cannot put this off. You are waiting around. It is time to go. Right? You have got to get, spring is going to be here in a minute. So, you have got to get the house ready to go. Got to get the house ready to go. You cannot put it off. And so, what we are going to do is we are going to walk you through some of our plans. We are going to talk about some options that you have.

JB: Right.

Jason: So, stay tuned. Do not go anywhere. If you are on Facebook and you have got a question, remember we are little bit of ahead of you. But we will do our best. JB will read it off here if you have got something good. He may not read everything you guys are saying.

JB: We have got to edit a little bit.

Jason: Yeah, we have got to edit. So just remember this is world-class business, folks.

JB: That is right.

Jason: Come one.

JB: All right. Well, let’s get into it. Jason, most people assume that all agents do the same thing and offer the exact same services. You were talking about some plans. Tell us about that.

Jason: It is, and for whatever reason, and part of it is because people do not do it often enough to really experience the difference.

JB: Right.

Jason: They do not do it often enough to experience the change. Come on. You sell a house once every ten years. What are you even going to remember? Right?

JB: Right.

Jason: Right?

JB: Exactly.

Jason: You think, oh I think they did this. So, the one size fits all really just does not work in real estate, and simply because everybody has different goals and different plans. Right?

JB: Right.

Jason: When I say everybody, I am talking about you, the client, the consumer, the owner, the person that is buying the property. Everyone has got something different that they are attempting to accomplish. Okay?

JB: Right.

Jason: Timeline and urgency play a big role in this. Everybody’s agenda is a little bit different, and what we have done is we have come up with plans in order to meet the client’s criteria and what their goal is looking to accomplish.

JB: Right.

Jason: We have got some folks right now that are relocating to California. And here is what they have got to have. They have to have the house sold by March and they have got to have closure. It is hard to monitor and manage a property from California –

JB: Exactly.

Jason: -- in Greensboro.

JB: That is right.

Jason: It is almost impossible. So, for them, they needed the closure. So, our 72-hour offer plan was perfect for them. They needed to know up front. I have no room for error. Okay? I cannot, my budget, my bandwidth does not support me paying for my home in Greensboro and living expenses in California. I have got to know 100% that when I leave this place, I am not dragging that house from Greensboro all the way to California with me. Right?

JB: Right.

Jason: And so, we have got to make sure 100%, the client does, that we hire the right person that is going to get the job done. So, our 72-hour program was perfect. We were able to get them an offer. They could make a decision. Move forward. Not move forward. Whatever they wanted to do, but it gave them closure. It gave them assurance that they had an option of finality, and that is what they were looking for. The pain of two mortgages, it is rough.

JB: Yeah. I cannot even imagine that right now.

Jason: It is rough. And here is the thing. Sometimes we make decisions under the assumption that everything is just going to go great.

JB: Yeah.

Jason: Oh, the real estate market is doing great, so I will be fine. I will go for it. I will take a chance, and then six months later, you are out of money. You are out of cash. You have no savings or even worse, you leaned on AMEX to kind of bridge the gap –

JB: Right.

Jason: -- and now you still have two houses, two payments, and you have a $15,000 credit card bill. This is just getting worse by the minute. Right? Compounding interest. You are losing every minute of every day.

JB: Right.

Jason: And so, if that is you and you have been there, done that, or you are in that situation, we have got a solution. We have another client right now that is building a custom home, and their situation is a little bit different. There is still some urgency, but not as much because they started framing the house and we have got some time. But they still need to make sure the house is sold so they have the down payment for the new house, so they can move, they can close, move from one to the other. Well, you are feeling pretty good about that when they are digging a hole. Right?

JB: Right.

Jason: But then the wood, the framing starts, and it is like oh, okay. Get a little closer. Then the sheetrock goes in. Okay? Then they start applying paint to the wall, and then they are like all hands-on deck. We have got to get this house sold.

JB: Right.

Jason: And then what happens is what I have seen is so many people make a bad decision if they chose the wrong perhaps real estate plan, company, however you want to look at that. In order to get over the sense of urgency, usually what they do is they react in price, and you will see a huge drop in price. Why? Because it was not a marketing plan. It was not a plan that we designed to fit the client’s need. They might have just hired somebody they really liked. Maybe a family member. Whatever it is. And in the beginning, everything was great. Right?

JB: Right.

Jason: We are digging a hole. No big deal. And as we go along, and we start adding different things, it is like holy cow, we are starting to have a house here. It is starting to come together, and we are running out of time. We are looking for urgency and we have got to create something. Typically, what they do is they drop the price on the house and they gave up a whole bunch of equity that they did not need to because they had the wrong plan to start with. So, with our guaranteed sales plan, I talked a little bit about its last week.

JB: Right.

Jason: It is 120 days. In 120 days, your house is sold, or I buy it. Period. That it is. Done. Over. If you need that type of finality, that system could work great for you. Okay? If you need a list of people’s homes, we bought I will be happy to show them to you. I will assure you that they are not $40,000 dumps as some people who have accused me of oh, he only buys really bad houses. I hate buying bad houses. I will be honest with you.

JB: Right.

Jason: I will take a $600,000 house in a nice neighborhood all day long. The math works well. Okay?

JB: Yeah.

Jason: Here is the thing. It has got to be a plan that works for everybody. Right? And so, these people are not agreeing to the price that I am offering on their house because it is low.

JB: Right.

Jason: They actually have not even had their house on the market yet. They are in full control to make the decision of hey, that actually does work for me. Let’s go for that.

JB: Right.

Jason: And what it works well for is getting rid of that doubt, if you will, and having the confidence of hey, in 120 days, I am good. Okay?

JB: Right.

Jason: The other thing is we have got people out there, hey, you may be a home seller, and if it is you, it is like hey, if my house sells, I really do not have any urgency. If it sells, it sells. I do not really care, and there is no pressure. It is like yeah, whatever.

JB: Yeah.

Jason: We do not have a plan for you. So, do not call us. I am kidding. I am kidding. Relax. Relax.

JB: We are having fun here.

Jason: Yeah, we actually love owners like this because what I like is to take an owner that is like if it happens, it happens. And then like three days later I am like I have got a full-price offer. Where are we going?

JB: Right.

Jason: And they are like what? Really? Are you kidding me? It sold? Yeah. That is what we are here to do, man. We are here to relocate you. You think we are in the real estate sales business. We are. Actually, we are in the move your tail out of your house business. Right?

JB: That is right.

Jason: We are going to get you moving on down the road. So, let’s do this, JB.

JB: Yeah.

Jason: Let’s take a quick time out.

JB: Sounds good.

Jason: I am going to address some of the Facebook folks out there.

JB: All right.

Jason: Got some questions flying in. And of course, if you have got a question and we are live in the studio. It is (336)553-0796. Give us a call. We will be happy to answer your question right here.

JB: All right. Well, stay with us folks. You are listening to Triad Real Estate 911 with your host Jason Bramblett. Of course, we are up on Facebook. What is your Facebook address there?

Jason: You go to Jason Bramblett Real Estate on Facebook and we should be flying. We have got hearts and all kinds of stuff going on.

JB: Lot of love coming.

Jason: Lots of love coming. All right. That is great. All right.

JB: We will be right back. Stay with us, folks. (in/out music) And welcome back. You are listening to Triad Real Estate 911 with your host Jason Bramblett. Jason, I have got a question for you to get back into the program.

Jason: All right.

JB: Let’s say that an owner, they had a home on the market for quite a while, and maybe they even had different companies.

Jason: Sure.

JB: You feel strongly your system will make the difference?

Jason: First of all, having a system and a program makes all the difference. And so, that is one of the things that we see in real estate is what is the plan. It is amazing how many people do not actually have a plan. Actually, a proven, written system plan out there. There are a lot of faithful real estate agents who are going on a hope and a prayer. So, the difference is having a proven, trackable marketing system.

JB: Right.

Jason: We are selling two homes right now that actually have been on the market for over ten years –

JB: Right.

Jason: -- with multiple, multiple real estate companies. And actually, one of them was with five, six, or seven different companies. Is it easy? No. Absolutely not. Is it expensive? Absolutely. To sell this type of home, this type of product. It is a difficult sell because the owner, the potential buyer is not local. It is international, so we are having to reach out globally to brokers everywhere. We are talking to people in Canada, Brazil, China, even Alabama. Right?

JB: Wow.

Jason: We have got our Alabama connections. We are doing whatever we can do to get the house as much as exposure as we can.

JB: Right.

Jason: But what we are doing is it is the network of the relationships that we have throughout the United States, abroad everywhere it is getting to the decision-makers. It is getting influence on the people and getting in front of the right people that makes all the difference. So, taking the product and getting it to the person that can introduce, that can connect the two. Okay? Because if it was a local person, everybody here locally knows about these properties. Everybody locally, all the real estate agents here, they have seen them. They are shiny. They are pretty. They are amazing. The problem is they are expensive.

JB: Right.

Jason: And there is not anybody here locally that take care of it, that is looking for that. So, you have to expand the reach. And so, having that global presence, if you will, being able to connect with people in different countries and all across America and being able to get with producers and people that are selling real estate at a high level is a key thing. It is one of our action plans for our properties that are the tough ones. The ones that have been out there. They have been tried locally multiple times. So, it just takes those connections. We have been doing this for 21 years. We have got a system in place for you, for your house, and every single one of the houses out there has a different plan. Right?

JB: Right.

Jason: There are some houses that we would say no to. I want to be clear. We cannot just sell anything because it has a roof. If you have got a house that has a buckling, cracked foundation with huge gaping holes, it is not going to meet our minimum standard.

JB: That is right.

Jason: If the roof is leaking, if the floor is completely rotted out, we have had chimneys falling away from houses and the deck is so shaky you get seasick on it. Right?

JB: Right.

Jason: That is not what I am talking about. That is not the hard sell I am talking about. The product still has to be of quality. It is something that we are, are we looking for perfect? No. We can sell any property, but there are some that are not financeable. Right?

JB: Right.

Jason: And so, there is just some properties that we look at and it is like until you can get to this certain level, we cannot help you. We will coach you. We will walk through. We will give you an action plan. We will give you the contractors. We will do everything for you and show you exactly what you need to get it prepared, but we cannot take it as is because maybe there is not a bank in town that will finance the house. Right?

JB: There you go.

Jason: That is kind of where we are at.

JB: Well, let’s talk for a minute about, you were talking about the training system –

Jason: Yeah.

JB: -- and what it looks like. Let’s say I am an agent. I am up at 3am. I am worried. I am running out of money. I have no good prospects, no training or guidance, so how is Jason Bramblett going to help me?

Jason: Yeah, that is a real world right there for some folks. Right? That is a real-world deal. I kind of started in that same place. Twenty-one years ago, I had an idea of what I thought real estate was going to be, and it was not. So, what I had to do is come up with a system and a plan.

JB: Right.

Jason: We have been developing that over 21 years. What you need is a mentor. What you need is a proven system in which hey, if you reach out to this many people per day and you have this many appointment and you have this XYZ face-to-face experiences, assuming that you are saying the right things, if you do not know what to say, then we can teach you what to say. You are going to have, you are going to win. Right?

JB: Right.

Jason: And so, the biggest thing you really need to do is you need to assess your situation and you need to assess yourself, and you need to do it quickly because you are out of money. Right?

JB: That is right.

Jason: A lot of people do not wake up at three o’clock in the morning and are like man, I am so stinking wealthy I do not even know what to do with myself.

JB: That is right.

Jason: Right? No. They wake up in a panic. It is like I do not have any appointments for tomorrow. I do not have, I have people to call, but I do not know what to say. I am saying the wrong thing, but I do not even know what to say. And so, you need to be trained up. You need to be, you need to find a process. We need to have a system for you. Right? And what is scary about it is some of these folks are working in pretty sizable companies and they are struggling, and they do not know where to reach. And the other thing, too, is some of them are embarrassed by it. Right? That for whatever reason, it is not working out. You have got to get over that. If you cannot fix it yourself, you have got to step up and step out and go find somebody that can help you –

JB: That is right.

Jason: -- you cannot sit there and have a 3am pity party. Right?

JB: That is right.

Jason: I will say good morning to my buddy Jeff Willems. Hey bud, good morning to you. Hope everything is lovely in Tucson. I will promise you it is not 33 degrees in Tucson today. I bet Jeff has already got the clubs out.

JB: Oh, he is up early then if he is in Tucson.

Jason: He is. He is up early making it happen.

JB: All right.

Jason: So, if you are, and here is the thing. Maybe you are up at 3am, you are not in real estate, and whatever you are doing right now is not working for you.

JB: Right.

Jason: Real estate can be a phenomenal career. The thing I love about real estate is you are in control of what you want to do. We can develop a system, whatever the number is. You want to make $40,000 a year? You want to make $80,000 a year? You want to make $100,000 plus a year? We have the math. We have the formula. We have the system, and so what we can do is get you on the track, but there is the thing. You have got to crawl before you can run.

JB: That is right.

Jason: So, we have got to get you to 50 before we get you to 150. Right?

JB: That is right.

Jason: So, we can teach you how to do that. We have got a couple things coming up next month. If you are a real estate broker and you just need a plan, we are going to create a business plan for you. You can come in. We are going to sit down. We are going to show you what it is you need to do to succeed. Okay? If you are not a real estate agent, but you like the idea of maybe getting into real estate, we have a career night. We will actually let you do an audition. We will let your kind of just stick your toe in the water. Right? Like we said before. Just test it out. So, we will let you just kind of see if you think that the activities that are required are something that would fit your personality, would be something you would like to do.

JB: Right.

Jason: It is one thing to get up and do something because you have to. It is another thing to get up and do something because you want to.

JB: That is right.

Jason: So, we want to get you to, we want the want-to’s. Right? We want every day, like I cannot wait to get into the office. If you are a clock watcher and you are waiting for five o’clock to hit, maybe that is a sign that you are in the wrong field. You are in the wrong business. And maybe if you are trapped to a desk and you do not want to be, and you like to mingle with people, and you like to be out and about, and maybe real estate is a great direction for you, something to consider.

JB: That is right.

Jason: Something to think about. So here is what you can do. You can go to Jason Bramblett dot com, go into the top right corner. There is a little email icon there. Shoot us an email. There are couple of steps that we are going to do. We are going to do an assessment of you to make sure that you are of sound mind. No, I am kidding. Then comes the waterboarding. No. I am sorry. That is a different –

JB: That is for another day. Right?

Jason: That is another day. But we are. We are going to do a quick assessment. It is going to tell us how you are wired and who you are, and we want to make sure that everybody is a good fit. Right? And so, we will have some fun, but we will come up with a plan. You can come in. You can do that audition. You can really sit down and get with us on what your goals are, and then we will see if it is a match. Right?

JB: Right.

Jason: That is the key. That is what we want to accomplish. And then once we get the system, you have got to do the work. Right?

JB: Right.

Jason: And that is where training comes in. That is where we do the role playing and we teach you what to say and how to say it, and then it is about you practicing.

JB: Right.

Jason: It is not an order-taking type business. Right?

JB: Right.

Jason: And so, you have to rehearse the product, and you have to come up with the personality, right, to be able to relate to the people.

JB: Right.

Jason: And that is what sales is.

JB: Right.

Jason: It does not matter if you are selling real estate, ink pens, widgets, whatever. Right?

JB: That is right.

Jason: So, you have got to put in the work. And for some people that can happen very, very quickly and for some people, it takes a longer period of time.

JB: Right.

Jason: If you are extroverted or introverted. Right? So, there are different things that we look at, and that is what we look at that assessment. How can we create a teaching plan that is going to be receptive to you?

JB: Right.

Jason: How can we help you get to where you want to be quicker? So, go to Jason Bramblett dot com. Click on that email link and we will reach out to you and get that information that it is. If you are thinking about selling a house, now is the time to do it. Now is the time to get out there and think about what, spring is going to be here.

JB: Oh yeah.

Jason: So, let’s get the game plan now. What do we need to do? Is there something we need to fix? Do we need to change a color? Do I need maintenance in a certain area? And just get somebody that will walk through the house, will help you get a game plan.

JB: Right.

Jason: You have got to have a plan and a budget. Maybe there is some money we need to spend and invest, and we have got to figure that out, too. All that is right, like a phone call away. Right? You just reach out to us at the office. It is (336)553-0796. Go to Jason Bramblett dot com. You can shoot us an email with your property address. Set up an appointment. We will come out, evaluate the situation, and go from there. Everybody have an awesome week. We look forward to seeing you hear live next week, 9am, right here on 94.5.

JB: All right. Have a great weekend. Talk to you then.

Posted in Radio Show
Feb. 2, 2019

Price Adjustments

JASON BRAMBLETT RADIO SHOW PODCAST

CLICK HERE TO LISTEN TO 02.02.19 PODCAST

JB: Good morning and welcome to Triad Real Estate 911 with your host Jason Bramblett. I am JB, and for the next thirty minutes, we will be talking all things real estate. We invite your input. If you are alive out there and you want to ask a question of Jason, give us a call right here at (336)553-0796. (336)553-0796. And we welcome the man with the plan to the radio.

Jason: Absolutely.

JB: Mr. Jason Bramblett. Good morning.

Jason: Good morning, good morning. And hope everybody is doing awesome. Hey, it is going to be a great weekend. A power-packed weekend. We have got all kinds of real estate stuff happening. We are streaming live on Facebook. We may be frozen. We do not know.

JB: We do not know.

Jason: But here is what we do know. This week, we do not have any disco glasses on. We have mastered Facebook Live, just like we have mastered real estate. You do not have to worry about a thing. We will not come to your house with disco glasses on.

JB: No, we will not.

Jason: I promise you. What an awesome day, great weekend. Power-packed weekend. This is hey, are you ready for real estate? No, wait a minute. Is it football?

JB: We have got that too.

Jason: We have got football.

JB: We have got real estate and football this weekend.

Jason: I would bet you this show is going to be more entertaining than the Super Bowl.

JB: I guarantee it.

Jason: It is going to be a lot less expensive, too, for a lot of you guys. So, if you want to advertise on the radio, we can cut you a deal.

JB: That is right.

Jason: Much less than I do not know what, the going rate 30, $40,000 for 30 seconds in our market.

JB: Yeah, it is ridiculous.

Jason: Yeah, it is up there. How about this? 2019, are you ready for a career change?

JB: Sounds good to me.

Jason: There are some folks out there that are loving their job, and some folks that maybe not so much. And maybe they are looking for a career change. Maybe they are looking for something different. Maybe not just a career but something that they can just grab a hold of and run with maybe all the way to the end. Maybe their last career. So, hey, if you have ever thought about real estate, if you want to take a look at what we do, we are going to have a career night coming up in February. Kind of come in and get a taste, just listen and hear what does a real estate broker on Jason Bramblett real estate team actually do –

JB: Right.

Jason: -- and dig into that. We are going to walk you through all the fun, the pros, the cons, the good, the bad, the ugly. We are going to share it all with you. If it was all glamorous, everybody would do it. Right?

JB: That is right.

Jason: That is what I say. But if it was easy, I would not because that is no fun. I tell the team if everybody said yes, that would be no fun. I love a challenge. I love the challenge of digging into a tough situation, a tough house, figuring out how we are going to get the most money in the shortest amount of time with what you have given me to work with.

JB: Right.

Jason: Holy cow. Some of you guys, you bring the heat, man. You bring the challenges, and we love it though. So, if you are stuck in a dead-end job, if you feel like you are in a stuck in a dead-end job, the first thing, advice, do not tell your boss that. Come talk to us –

JB: That is right.

Jason: -- and let us just walk you through what we do, and maybe you are a good fit. Maybe you are looking for some financial freedom. Maybe you are looking for just some freedom in general. Some opportunity to pursue something you have always had an interest in, but maybe just never had the courage. Because you hear all the negative stuff about well, you have got to have money to get started. It takes time. It is really hard.

JB: Right.

Jason: And all that is true, but if you have a system, if you have a system in which you can plug into, if you have training, if you have a mentor, if you have somebody that has done it before you and can put you on the path to success, well, that makes it a lot easier. So that is what we are going to be sharing with you. That is what we share with our team. What I share with my team every day is what have we been doing for 21 years. The great thing is we did not figure this out last week. So, you are in good shape. And here is the other thing. You can learn from my mistakes, and I apologize to every one of my past customers who learned by my wonderful mistakes. But I do thank you for helping me get to where we are today.

JB: That is right.

Jason: I promise you we will do everything we can do today. The great thing about real estate though is there is a lot of things that are always the same.

JB: Right.

Jason: So, once you figure them out and you learn to see around corners, you know when something is coming, you can adjust.

JB: Right.

Jason: And that is the cool thing. Hey, if you are a struggling agent, maybe you are an agent. Maybe you are already licensed. You are out there, and you are just like, man, I cannot get the snowball packed together to get the momentum to build the snowman. Right?

JB: Right.

Jason: To get things going. Well, we can help you. Or you need a life preserver. We have got a few of them. Custom built for you. Ready to go. So, give us a call, 553-0796 or go to Jason Bramblett dot com. Shoot me an email. As they all are, except for the ones you want us to share, are confidential.

JB: Right.

Jason: I had an agent call a couple weeks ago and they are like can we meet, like, I do not know, in another town? I am like what are we? Navy Seals here? I am like okay. Whatever.

JB: Secret agents.

Jason: Secret agents. Yeah, yeah. So anyway, it was fun. Anyway, you have got real estate questions, we are live here in the studio (336)553-0796. Bring them on.

JB: Well, Jason, that is exciting stuff. Well, let me ask you. January, it is in the books. So how is the real estate market now that January is gone?

Jason: Absolutely. Man, actually we are right on time. Things are, January is a great indicate of Q1 is going to do. We have got some good stuff happening, and a couple of ah ha’s though. A couple interesting things. A couple interesting things we are finding is we are seeing inventory left, okay, but we are seeing some pretty good price adjustments already in January, which is kind of interesting because we have had the heat of the market –

JB: Right.

Jason: -- and here is what I think. Here is what I believe it appears to me.

JB: Okay.

Jason: We had some really exciting home sellers. We had some really excited real estate agents because finally we had some appreciation. Right?

JB: Right.

Jason: Let’s face it, from ’06 to ’16, our market was in the tank, man. We took an entire decade, and, in most areas, your house might have gone up 2% value.

JB: Wow.

Jason: And you look at the surrounding areas, Charlotte, Raleigh, they are up 30, 40%. Two point four is not much to get excited about. And then 2017 hits and all of a sudden, we pop up almost a little over 3% in one year. So, everybody goes bananas, right?

JB: Right.

Jason: Because wow, here it is. We are back. You even saw ads. The market is back, it is back.

JB: Right.

Jason: And people got very excited. Well, with that excitement, I think we had a pretty good lift in optimistic home values.

JB: That is right.

Jason: And sometimes our mouths kind of go beyond our punt coverage a little bit. So, we got a little bit excited about that stuff and the market in general. So, I think we are just seeing some reality come back. I think we are seeing some folks that are adjusting their prices because they got a little bit excited, and things did. December was a transition month for sure. It usually is with the Christmas holidays, all that. But we saw, we are seeing some pullback now. And that is okay. That is a test. That is what it should do. The market is telling us okay, guys, enough. You went a little bit too fast. We are going to slow down here just a little bit. Now the one thing that I do have some concern about is the number of short sales that I am seeing hit the market, but also the number of phone calls that I have been getting. Short sale, for those that do not know because, let’s face it. Many of you guys did not get affected by the downturn in the market. A short sale simply is this. You owe more on your house than the actual market is going to bear. You owe more on the house than you can actually get for the house. And so, the bank is going to allow you to short the mortgage, so pay less. That is where short sale comes in. Mistakenly, sometimes, people think it is fast sale. It is anything but fast. We have done short sales in four months to 42 months was the longest I ever had. Thank you, Chase Bank, for never getting those 42 months back. We did get the short sale done. We stayed with it. It was a grind, but it was the best thing for our client. I can assure you. After 42 months, we made a donation. We did not make any money in that, but that is okay because we did save our seller from her foreclosure, which that was the goal. But we are starting to see more short sales out there, which is a little frustrating. Let’s face it. At the end of the day, why do people get their house foreclosed on? They stop paying the mortgage.

JB: Right.

Jason: That is the bottom line. You do not get foreclosed on if you are sending them the payment. They do not come take your house.

JB: That is right.

Jason: So, we have got a couple things. We have got a financial crisis of some kind. It could be a job loss. It could be a transfer or whatever. We have got a hardship.

JB: Right.

Jason: And there are other programs out there other than just a short sale. You can do loan modifications and different things. But that is a whole different show. We will talk about that another time. But the issue what I am seeing is we have got some folks that have bought, and it is the recent years. So, it is 14, 15, 16, and even a few in 17 that did not put any money down. Here we are back at those 100% loans –

JB: Right.

Jason: -- right or they put very little down. 3 ½%, and they have had a life circumstance, and now they are in an issue where they are not going to be able to hang onto the house. It could be a fluke. It is too early to tell, but I am getting a lot of phone calls, so it is something I am going to watch. I am going to keep you posted. Remember when you are thinking about buying your first house or buying any house –

JB: Right.

Jason: And you do not have a big down payment, rent dirt cheap. Save money like crazy.

JB: Heck yeah.

Jason: Twenty-one years in this business, I have never seen a foreclosure on a 15-year loan. Okay? And I have never done a short sale on somebody that has a 15-year loan.

JB: Right.

Jason: So, if you want to follow a proven system, that is a pretty good track record to look at. I have looked at thousands and thousands and thousands of properties. So, you may not be able to get there. Make it a goal. Maybe you cannot get there for your first house. Make it a goal for your second house.

JB: Right.

Jason: All right? Or pay it like crazy and make some extra payments. This here, just remember, everything that is happening to you is happening because of you.

JB: That is right.

Jason: That is a hard truth.

JB: It is.

Jason: But think about that. That is called taking ownership. Right? That is like you have got to own it. Everything that is going on in your life that is happening to you is happening because of you. You have made a decision somewhere in your life that has led to the cause of the thing that is going on.

JB: That is right.

Jason: So, if you are not able to make your payments or you are not able, or you are overbudget, then we need to correct the behavior to get the money right. Those are the things that we have got to do. So, how about getting back to real estate? I will get off my little Dave Ramsey soapbox there, but hey, it is good wisdom. It is Grandma’s wisdom. You cannot argue. Dave Ramsey became a multi-billionaire with Grandma’s recipe for success. Right?

JB: Right. He did.

Jason: Save money for a rainy day.

JB: There you go.

Jason: Good job for him.

JB: I tell you what, Jason, do you want to take a quick time out?

Jason: Yeah.

JB: And get to some emails.

Jason: Let’s do it.

JB: And we are going to get our link back up there on Facebook Live.

Jason: Okay. We will do it.

JB: We had a little technical difficulty, but you know what, we are going to get back on.

Jason: Adopt and overcome and we love the challenges, and hey, we are having a good time.

JB: And we are finally going to let everybody know that you do have a face for radio. We will be right back, folks. Stay with us. Okay? (in/out music) All right. Welcome back. You are listening to Triad Real Estate 911.

Jason: Let’s do it.

JB: With your host Jason Bramblett. I am JB. And you know what? We have got an email that has come in.

Jason: All right. Let’s do it.

JB: You want to go to this email?

Jason: Let’s do it. Let’s do it.

JB: Mark has sent us an email. It says Jason, we have been transferred out of state, and we need to sell our home. I do not have any relocation benefits, so selling the house quickly is a must. Now I saw the 72-hour billboard. Well, I saw 50 of them, he said. They are all over the place and that looks great. Could I get some information after the radio show? Thank you, Mark and Becky.

Jason: We have invested in a few billboards if you have not noticed. Hopefully, you have.

JB: I see you every day when I go home.

Jason: I had a friend come up from Salisbury –

JB: Right.

Jason: -- and I was like man, it has been a while since I have seen you. He said man, I see you every day. That is a good thing. First of all, Mark and Becky, thank you so much for listening. For those that do not know, we are back live streaming right here on Facebook Live. You can go to Jason Bramblett Real Estate. It is on our Facebook page there. We are a little in the future on the radio, so you will hear that in a minute. I have great news for Mark and Becky.

JB: Okay.

Jason: We actually have a relocation benefit with just within inside of our company. What I realized is I did corporate real estate for relocation for ten years --

JB: Okay.

Jason: -- and what I found with the system was there were so many people in our community that needed relocation benefits, but their company did not offer them. I was like we have got to come up with something that could help these folks because they need that clarity. They need to know that the house is sold. They need to make sure that they are not stuck in two mortgages. Right?

JB: Right.

Jason: And so, what we came up with is our guaranteed sales program. So, our guarantee sales program is modeled after the top five, six, seven companies that I work with. Their relocation service package, okay? Everything that they did in order to relocate their corporate America employee from Greensboro to Tennessee, we did.

JB: Right.

Jason: We just copied it. We mirrored it.

JB: Okay.

Jason: It is not rocket science, if you will. So, we came up with a system to ensure that when someone hired us they would not be stuck in a two-payment situation for six months, eight months. I have had folks come to us that have been on the market with competitors for 18 months making two payments and they have no more money left.

JB: Wow.

Jason: Completely sucked their bank account dry. And we do not want you to be in that situation. So, this is why we came up with our guaranteed sales program. A lot of people think the guaranteed sales program is for us to, me to buy the home at a really, really big discount and make money. Flipping the house or whatever.

JB: Right.

Jason: No. It is actually, and it is probably a terrible name that I need to re-change. It is really a system in which to prevent you from making two payments or if you do, for a very short period of time because we do have a specific amount of time that we have to sell the home. Ours if four months. Guess what? Most relo companies, it is four months.

JB: Right.

Jason: There are a few at six. I like four. Four is better than six if I am making two payments.

JB: That is right.

Jason: Our goal is to help you get out of the situation that you are in. And look, who is in a better position to take the calculated risk of how long it is going to take to sell? The average consumer that knows nothing about real estate or somebody who has been doing it for 21 years? Right?

JB: Right.

Jason: I should have enough belief in our marketing, in our system to say hey, I am willing to take on this risk, and after four months, if we do not have your house sold, you pain is over. Mine starts.

JB: Right.

Jason: That is, it. That is the guaranteed sale.  In a nut shell, I am going to take over your pain, and my goal is to push every single thing I have got to get that home sold in less then four months. And if I do not, I buy it, and there are a lot of folks out there who will say well, some of my lovely friends in real estate, love you guys. And see you on Facebook, too, by the way. But they say oh well, Jason only buys cheap, dumpy houses. Well, most people that live in a cheap, dumpy house do not relocate that way.

JB: That is right.

Jason: They kind of just stay where they are. So most of our homes are 300, 400, 500, $600,000 that we have purchased. If you need a list, we can provide that. I can also provide you with, I do not even know how many we have bought now, 30 or 40 or 50. I do not have any, and I know those guys are mad. Right.

JB: Right.

Jason: And here is the thing. I am pretty sure the guy’s house I bought for $600,000 was smart enough to know if that was a good deal for him or not.

JB: Right.

Jason: And he made the choice to say hey, that math works for me. It worked for me, too. And so, we came up with a plan. I still own that house today if you would like to buy it back though. I would be happy to give it to you. We will work out a deal. Just call me, Greg, please. No, I am kidding. But look, again, it goes back to I took on the risk. I took that calculated risk.

JB: Right.

Jason: So, it is not for everybody out there, but if we can make it work, that is what we want to do. So, our guaranteed sales program can help Mark and Becky and it can help you avoid getting into two-payment situations. Now what we would see is a lot of folks are renting where they are moving until the house gets sold.

JB: Right.

Jason: And that is good, but guess what? It is still money out.

JB: Right.

Jason: Just because you have not bought another house, you still have an expense.

JB: Right.

Jason: And so, this program will help you guys out.

JB: All right. Well, Jason, you know today Groundhog Day, by the way, which is –

Jason: How about that?

JB: -- a lot of people forgot that.  But we still have a lot of winter to deal with even though he did see his shadow which means an early spring. But this weekend is going to be amazing weather-wise, but –

Jason: Absolutely.

JB: -- what is the best time to sell the house just, so we are ready to go?

Jason: Psychologically, for some reason, we have in our mind that spring is the home-selling season.

JB: Right. It is always just been that is typical, but it is not like that.

Jason: It is not. Here is the true answer no matter what it is and when it is. The best time to sell the house is when you are ready to sell the house. Okay?

JB: There you go.

Jason: Because you could say hey, I am going to sell my house in March. If you do not do anything to get it prepared, you just got a sign in your yard. Right?

JB: Right.

Jason: And so, what we are seeing today with folks in this world, if you will, is they want ready to move in stuff. And that is where you need to get your mind around. The consumer today, the millennial generation that is now coming on board, that is owning homes, starting to have children, they do not want Gen X and all your older people than me, our problems.

JB: That is right.

Jason: Get your stuff fixed. Right? We are going to walk you through how to do that. And it is such a crazy shift that we are having right now because the older, the generation older than me, the Boomers, they were all the hey, JB come over to my house and help me work on my deck.

JB: Right.

Jason: They were the do-it-yourself generation. My generation still knows enough to be dangerous, and the millennials, it is all disposable. Oh, the TV is broke? We will go buy another one.

JB: That is exactly right.

Jason: What is a TV repairman?

JB: Right.

Jason: There actually is one though in the Triad. I cannot even believe it. Somebody told me, and it is a real place. And I do not remember what town it is. In a really, really small town south of Greensboro. I will tell you next week. I had a senior moment there. We are going to sell houses today on Groundhog Day. We are going to get houses sold today.

JB: That is right.

Jason: We sold homes on New Year’s Day. I think the only day we did not sell a house in 2018 was Christmas Day.

JB: Right.

Jason: But that is all right. Maybe we will get one this year. Look, we are not going to stop. Our business is not seasonal. We are not just going to sell for three months and then take nine months off or the rest of the year. Right?

JB: Right.

Jason: We are selling homes every day. So here is the thing. If you are one of these folks that are attempting to time the real estate market or attempting to time the market, that is fool’s gold.

JB: Right.

Jason: You cannot even get the metrics until 90 days after it has happened.

JB: That is right.

Jason: You do not even know if you hit the top until it is over. Right?

JB: Right.

Jason: Because look, if everybody knew when the top was, everybody would sell. Right?

JB: That is right.

Jason: But then you have got a supply and demand issue there, don’t you? Because when there is a whole bunch of everything, nobody wants it, or they want it at a really cheap price.

JB: That is right.

Jason: And so, you have got to think about the economics of when does the right time sell. The right time to sell is when you are prepared. When you are ready to get the job done. If you want to get the most amount of money for your home, then we have the process in which we can walk you through to do that. And some folks are like well, that sounds like I am going to have to spend money. You may. But I have told you for a lot of years on the radio that the best money you can ever do, the best time investment you can ever have in selling your home is to clean it.

JB: That is right.

Jason: Which almost costs nothing. You can get bleach for two bucks.

JB: It is cheap.

Jason: Probably cheaper than that. I do not know. But anyway, think about those things. And many of you guys are making really poor decisions off little bitty nothing or little bitty money. Okay? What is it? Tripping over dollars to pick up pennies.

JB: That is right.

Jason: Is that the old saying? So, you guys have got to think, I will promise you. Not paying the extra 1500 bucks for the house to make your spouse happy is a really, really poor decision. Okay? Not buying the home that your kids and your family and everybody is excited about over $60 a month in payment because of the interest rate is a really, really poor long-term decision.

JB: That is right.

Jason: I will promise you. You could save $60 until the Lord comes back. It will not be enough for you retire. Okay? I will promise you. It is not going to work. Warren Buffet is not a billionaire because he saved $1500 on his house.

JB: That is right.

Jason: Okay. You could not buy enough homes and save $1500 to get to be a billionaire.

JB: Right.

Jason: All right. So, we have got to get, common sense, okay. So, go slow. Sometimes you have got to go slow to speed up. Right?

JB: That is right.

Jason: Let’s get a plan. We are going to come out to the house, do an assessment, walk around it with you. If you are thinking about buying a home, guess what? We have got a system for you. If you are thinking about getting a new career, check us out. Jason Bramblett dot com or give us a call at the office, (336) 553-0796. We will see you right back here next week.

JB: Sounds good. Great show. Have a great weekend everyone.

Posted in Radio Show
Jan. 26, 2019

72-HOUR OFFER

JASON BRAMBLETT RADIO SHOW PODCAST

CLICK HERE TO LISTEN TO 01.26.19 PODCAST

JB: Good morning and welcome to Triad Real Estate 911 with your host Jason Bramblett. I am JB, and for the next thirty minutes, we are going to be talking all things real estate. We invite your calls if you want to participate in on the show today. We are live in the studio. (336)553-0796. That is (336)553-0796. And we say good morning to the man with the plan, Mr. Jason Bramblett. Good morning to you.

Jason: Good morning, good morning. Yes, you have got to have a plan. Everybody needs a plan.

JB: Yes, we have got a plan.

Jason: That is what we have been talking about a lot in 2019 is having some plans out there. Having some stuff to get on your list if you would. We have got something new that we are doing today with the Facebook Live streaming out. So, I thought we would give you guys a look behind the scenes as to what in the world is shaking in the real estate world. But also, what goes on in the studio. Right?

JB: That is right. Kind of behind the scenes.

Jason: Yeah, absolutely. Most people do not really, probably never been in a radio studio.

JB: That is right.

Jason: They do not have a clue what is going. So anyway, so here is a little test or a little taste I should say, but spring market, we have been talking about that all year long so far. Golly, we have got lots of questions rolling in from emails and folks all over the place saying hey what about this, what about this, what should I do here. I have got a question. Should I do this? Shouldn’t I do that?

JB: Right.

Jason: Do not do this. Do this. So, all those things that we have out there. They just need some direction, and that is what we are here for, to give you, I am really good at giving directions. I will tell you. I can get you lined up. Now the question is can you follow them? Right?

JB: That is the key.

Jason: That is the key. Can you follow them? I can assure you I can get you to where you want to be, but you do need to follow those things. So, do not worry. No worries. It is no risk. It is just advice. It is just things that we are going to give you. Hey, it is your money.

JB: That is right.

Jason: So, if you do not want to follow the recipe for success to get your house sold, you can choose not to. It will cost you a little bit of money, but we do not want that to happen. Right, JB?

JB: That is right.

Jason: No, we want them actually, we want that money in your pocket where it should be. Right?

JB: That is right.

Jason: That is, it. Anyway, you got a question, we are live here. You can give us a call at the station, (336)553-0796, and at the office, (336)553-0796.

JB: All right. Well, we have got our question. You ready for it?

Jason: Let’s do it.

JB: All right. We have got the first question of the day, and it is emailed in from Joe. It says Mr. Bramblett, we need some help getting our house ready to sell. Now last week you mentioned a painting company and I did not get the name. Could you send me their number, so I am prepared for you to sell the home in March? Many thanks, signed Joe.

Jason: All right, Joe. Well, first off, thank you for listening to the show. Greatly appreciate that.

JB: That is right.

Jason: So, the company we did, actually they were the show sponsor last week. So, Cortez Painting Company is who we were talking about. You can definitely get in touch with them. The easiest thing to do, Joe, just call our office, 553-0796. We will get you hooked up and in touch with everybody schedule-wise and get you all their phone numbers, contact information, website, all that stuff. But I tell you what. The guys over there have some phenomenal, they are just really a talented crew. One thing they have is patience. They have talent, but they also have patience, which is a needed thing. So about 15 years ago, I was remodeling a house down in Sunset Hills in Greensboro, and this was our first experience with them. These guys are at the house for two days just prepping the house before any, a paint can was even open. I was like holy cow. So, this is something that just struck me in that some of my things that I had done in the past when I had taken it upon myself to paint a room. I spent about eight seconds prepping that room. Pretty much I looked around, said clean the walls, everything looks good, and then what happens is you put that nice fresh coat of paint on and then all the imperfections in the sheetrock or the plaster, whatever it is, start to appear, start to show up, and what you end up with is kind of putting a spotlight on the imperfections of the wall. This is where a professional painter is, in my opinion, worth every dollar. They get the house ready to get the walls prepped to be ready to receive the new paint. And so, after watching Cortez and his team and those guys go through the house, at least two days of nothing but prep. It just transformed the house. Absolutely amazing. So that is the type of company you want working with you. That is the type of company you want out there to make sure that they are getting your house exactly the way it needs to be to receive this wonderful, fresh paint. This is where I learned the difference between, we have talked about it, JB, schmearing the paint –

JB: There is a difference.

Jason: And actually painting. Actually, applying the paint. There is a huge difference. So anyway, this is the best money in my opinion that you are actually ever going to invest or spend or put out there on your house. There is just nothing better than getting into a property and it just flows.

JB: Right.

Jason: It has got a nice, everything has, it has just got a nice fresh paint smell to it, if you will. Right?

JB: Right.

Jason: So anyway, if you are just joining us, again, you can give us a call, (336)553-0796, on the radio. We are live on Facebook because my technical director here, JB, figured it out because I could not. He has got us hooked up. So, we are doing a little Facebook Live. So, if you are live on Facebook, good morning to you.

JB: And you can shoot us a question there also if you are watching. Now, we do have some snowflakes coming down on the screen there, and I have no idea why. But it looks like it is snowing here in the studio if you go to Facebook.

Jason: How about that? That is pretty.

JB: Yeah. We have no idea why it is doing that, but nonetheless –

Jason: Obviously it is hooked up to the weather. Right? Just not here.

JB: That is right.

Jason: I am surprised it is not raining because that seems to be all it does here in the Triad. But anyway, good morning, Facebook Nation out there. So hopefully everybody is doing great. In addition to the painting, here is an idea, too. We talk about this from time to time, JB. The painter is going to have to do a few things no matter what. One of the things that he is going to have to do is remove some fixtures. Right?

JB: That is right.

Jason: And hardware. So, all that screaming shiny brass you have in that house –

JB: Oh, that beautiful brass.

Jason: That beautiful brass. Guess what? They are going to have to unhook those lights anyway.

JB: Yeah.

Jason: And so, great idea is go buy some new, non-shiny, bright brass lights and let the Cortez team switch those out for you.

JB: There you go.

Jason: The other thing, too. This is where you can really tell the difference between professional and do it yourself, and these guys, they go an undo all the knobs. So, they are not painting around them. They actually take them off so there is no ooops, if you will. Right?

JB: Right. Well, they are professionals.

Jason: There you go. So, if they are taking them off, guess what else they could do? Put some new ones on.

JB: There you go.

Jason: There you go. So, this is what you call leveraging your time and your money. Right? This is taking one situation and looking at all the processes and saying what else, where else can I get some bandwidth out of this?

JB: Right.

Jason: Right. This is perfect. Okay, we are undoing the lights, so guess what? Hey, boom, take on and you can get those swapped out because they are going to do it anyway.

JB: Yeah.

Jason: Right. So why not have it? I know some of that is basic, and some of you guys are like what in the world are you talking about with this brass and so we have got a couple of people chiming in. How about that? The first guy to post something here on our Facebook Live, good morning, Mr. Sauers, he is in Havana, Cuba, of all places, Facebook Live watching.

JB: Really?

Jason: How about that?

JB: Well, how about that.

Jason: So good morning and tell Daniel and your wife good morning as well. Hope you guys are doing great down there. Anyway, brass, people watching. We have got Facebook going. We have got a couple of other people chiming in. My good buddy, Collier Swecker, down in Alabama. Good morning, buddy, good to see you. But getting into the house and we need to make it, get it in a way in which it appeals to the most people. That is always the goal. Right? Get neutralized and build your audience.

JB: Right.

Jason: It gives you more people that actually want to look at what you have. That is the key thing. Let’s do this. I will tell you what. We are going to take a quick time out. Now that we have the Facebook Live. So, we will go pay some bills on the radio, and then we will keep talking to the Facebook Live folks. And we are going to come back here in just a minute. We are going to walk you through every little detail and step that you may want to take right now to get ready for Spring.

JB: Sounds good. Folks, stay with us. You are listening to Triad Real Estate 911 with your host Jason Bramblett. We are going to take a quick time out and be right back with you. Stay with us. (in/out music) And welcome back. You are listening to Triad Real Estate 911 with your host Jason Bramblett. And of course, we welcome everybody via Facebook Live.

Jason: Via Facebook. We are on Facebook. We are in Alaska because it is snowing, and on the radio, we are in Greensboro. So, it is quite interesting. So, first attempt with the Facebook Live, and obviously, we have either clicked the wrong button or we are just in a winter wonderland.

JB: Yep, we have got some special effects there.

Jason: We do. I thought they were flowers at first, but no, they are snowflakes. And I do not know, I have these really cool disco glasses that keep popping on. I am just go with, we are going to have to do that.

JB: This is what happens when you let the kids play with the phone.

Jason: That is right.

JB: They get all these little things on there.

Jason: But there are not too many radio guys out there wearing those disco glasses. So that is kind of fun.

JB: I know, but it is fun.

Jason: So, what are we doing? We are going to sell a house. Let’s get some stuff going here for them.

JB: Yeah, man. I tell you what. Can you give us a few of those hot button items that buyers are looking for in a home this spring?

Jason: Yeah, absolutely. So, one of the key things that people are looking for, they are looking for ready to go houses. People are looking for homes that are ready to be moved in. I do not know 100% why this is, but I think this is the generation of I do not want other people’s problems.

JB: Right.

Jason: So, this is why we see new construction doing very, very well. New homes are being really at a peak right now, so we have got some folks that are not wanting to wait for a new home though. So, if you are not wanting to wait for a new home, and you have what we call a model home, when you friends come over to your house, if they go wow, I wish my house was like this, that model home feel, this might be your year. This may be your market. This may be the time for you to get out there and put the home for sale. And you may get an exceptional price for your house simply because we are running out of the spec to be, where people could just move in. And some people cannot wait six, seven, eight months to buy a house. They need to do it right away. So, if you have one of those homes, give us a call, 553-0796 at the office. The other thing, too, is what we are hearing is simple. Simplistic. They do not want, especially in the yard.

JB: Right.

Jason: Just nice clean lines. Not the wild kingdom. They do not want the wild kingdom out there.

JB: No Marlin Perkins?

Jason: Exactly. That is right. They do not want to have to go to the backyard with a machete. And if you need help with that, you can give my friend Keith Hopson a call. Actually, you can bug him on Facebook. If you go to Facebook, he is one of my friends there. Go to Keith Hopson’s page and just ping him a couple of times. Make sure you tell him that I sent you there to harass him. That would be good. But his team does a phenomenal job. He is in the landscape business, does a great job, and he can get you to where you have got the nice, clean, simple lines where you, get to, again, when you think about selling, think about retail, you think about appealing to the masses. Right? You think about putting a product out there that the majority of the people are going to want. When you have real eclectic and eccentric stuff, it does not appeal to very many people. Right?

JB: Right.

Jason: Certain types of homes, like a contemporary house typically has a very small buyer pool.

JB: Right.

Jason: A log cabin. It does not appeal to the masses. There is a certain percentage of people that actually like a log cabin and so your buyer pool is small. When you are thinking retail and you are thinking about getting the most money for your house, you need to think about the masses. How can I get my home maybe as neutral or as in line with as many people as I possibly can –

JB: Right.

Jason: -- to get as many eyeballs on it as possible. That is what we can coach you through. That is what we do. The price of your house is determined by what the market will bear. Right?

JB: Right.

Jason: What I can do is I can coach you. I know what that metric looks like, and I can coach you to get to that point. Now, you have to decide whether you can do it or not. And not everybody can.

JB: Right.

Jason: Some homes are, people live differently. All over. Right? Some homes, we cannot get them to where they need to be, and so we have to adjust price differently than what the market is simply because they do not have, the owner may not have the resources and or they just do not want to do it.

JB: Right.

Jason: They just do not want to do it. They are just like hey, this is what I have got. Take it or leave it. And the market will determine that.

JB: Okay.

Jason: Sometimes they say well, we just leave it and you have got to be prepared for that, too. You can give us a call, 553-0796, at the office, and those glasses are just absolutely amazing right there.

JB: I know.

Jason: I cannot figure out why that would happen, but if I wanted to do that there was no way I could have done it.

JB: Oh, I know. I know. But you know my 11-year-old could come in here and fix it right now.

Jason: That is right. That is right. It took us two minutes just to get the phone to turn the right way. Right?

JB: That is right.

Jason: This is fun. This is something different.

JB: That is right. We will figure it out, but it is great.

Jason: If you have got a question, you can post it on Facebook and or give us a call at the office, 553-0796. One of my team members will be happy to help you out.

JB: Of course, Ashley and Tonya and Barb, they have joined. So, got to say hello to them this morning

Jason: Absolutely. Good morning, ladies. I hope everybody is doing well.

JB: Well, let’s talk about, it is still early in the year, Jason. 2019, what is new? What is coming up?

Jason: We have got a lot of new things. As a matter of fact, Tonya is my wife, who, one of my kids could probably figure out how to turn off the snowflakes. So, if you could help me out, Ayla or Olivia, that would be awesome because, anyway, it is hilarious. 2019, we do have some great stuff. We have added so many new tools to our marketing system that are going to enhance the seller and really help them get different exposure. And if you want snowflakes in your house, we have figured that one out. And if you want to come on the radio, we can get you some cool glasses, too. But just getting people into the home that relocating, so we have got a three-dimensional virtual tour that we have come up with now, so you can actually walk through somebody’s house, room by room, just using your mouse.

JB: That is cool.

Jason: And it is really cool. You need a pretty good size home. I think about 3,000 square feet is probably the minimum, unless you have a really big open floor plan. It is a system in which you can, at the luxury, sitting around, watching me on Facebook Live, you can be on –

JB: With disco glasses.

Jason: With disco glasses, you can be on there and just cruise through and look at our listings. Go actually room by room by room and cruise through the house. It is not for everybody. It is in our middle-tiered sales plan.

JB: Right.

Jason: So, it is not going to be for every single person out there, but just a quick mention, too. We do have three different systems within the company. We are not a one size fits all, so we have got different marketing plans, three different plans in which you could choose. Because not every, it is not a one size fits all world anymore.

JB: Right.

Jason: So, if you are looking for the real estate company that just goes and throws the sign in the yard and let her rip and see what happens, that is not us. We have a specific system. We are going to walk you through every single thing that we will do in each one of our tiers, and then you decide which one is best for you. Obviously, we are going to make a suggestion as to which one we think depending on what your goals are. One of the goals we find is time, how quick you want to sell, and then of course, price. So, if we want the shortest amount of time and the highest price, then we have got to get in front of the most people we can as fast as possible.

JB: Right.

Jason: In order to do that, we have got different tiers set up for that. Our middle tier, if you will, is, in my opinion, it is just ridiculously, the value proposition is unbelievable.

JB: Is that right?

Jason: What we have jam packed into that system, into that plan for the money that we charge, it is crazy. We are able to do that though because of the relationships that we have, because of the amount of homes that we sell, we are able to get really amazing prices from our vendors, and we pass that savings along to our clients, the customer out there. To do this on your own, oh my, it would be nuts. It would not be cost effective. That is for sure.

JB: Right.

Jason: It would not be cost effective. Most real estate agents could not do it simply because the cost is so high if you do not have the volume to back it up. When you start talking about hundreds and hundreds and hundreds of sales, and you go approach a 3-D virtual tour company, you can get a pretty good price when you are going to do it over and over and over. Just the data storage alone, you a probably pushing a hundred gigs per video.

JB: Wow.

Jason: It is a lot. We packed into the 3-D virtual tour. You can walk through the house. Right? The other thing is a floor plan. You say well that is not that big a deal. You can get an appraiser to go out and do a floor plan. You can. It is going to be a couple hundred bucks. This floor plan is pretty slick in that it is three-dimensional as well. So not only can I sit within the comfort of my own home and see the floor plan the layout of the house, I can drop into the room. It is like that living room looks a little small. Now I can go look at it, and you can see the couch, and you can see the TV. No, actually, it is a good size.

JB: Right.

Jason: If you do not know what a 12 x 15 room really is for me to tell you it is 12 x 15 does not really give you anything. But when you put the stuff in it –

JB: Yeah, something to scale.

Jason: -- absolutely, you can scale it out. And you can scale it out from the comfort of your own home, which is awesome. Professional photos. This middle tier is jam packed. So professional photos. We are not real estate guys out there running around with our iPhone. But if we did, you would have really cool snow in your house. That is for sure.

JB: And disco glasses.

Jason: And disco glasses. Do not forget that. And everybody on the radio is like what are they talking about?

JB: What are they talking about?

Jason: You have got to go to Facebook Live and check it out. We have got –

JB: Yeah, go to Jason Bramblett Real Estate. That is where --

Jason: Yeah, there you go.

JB: A few more minutes here. You can check us out.

Jason: There you go. Jason Bramblett Real Estate. I am sure we will have fun and cut this up a little bit and have some fun with it. How about a, I have got a third-party appraisal on your house. It is one thing to know what, for the real estate agent to come up with a price. It is even more powerful to get a third-party opinion that has no bearing at all on the outcome. Right?

JB: Right.

Jason: I think that is a powerful thing. And then home inspection. What is right and what is wrong with your house? We need to know that. The buyers want to know that these days. Right?

JB: Right.

Jason: They want to know what is going on with the house. And there are about three, four, actually four other things that we do that I am not going to tell you on the air or Facebook Live because we actually have the exclusive rights to them, and nobody can duplicate it at this time.

JB: Right.

Jason: We want to, we are going to share with you, our client, obviously what those are, but I am not going to put it out here on Facebook. So, these things that we have exclusivity to give us an advantage over a lot of the competition in getting your house out there to the public. Getting your house out there to the masses. So, lots of things happening in 2019 with Jason Bramblett Real Estate. You can get in touch with us at 553-0796 or go to Facebook. Facebook, Jason Bramblett Real Estate and we are live on Facebook right now all over the place. Even in Cuba.

JB: Even in Cuba.

Jason: How about that?

JB: Well we have got about a minute and a half left. Quickly, can you talk about the new system that you launched this year?

Jason: Oh yes, okay. So, our 72-hour offer is in full effect. Here is the feedback we kept getting from folks. There is a certain percentage of folks out here that want to sell their home, but for whatever reason, personal reasons, whatever it is, they just do not want strangers walking through the house.

JB: Right. I can understand.

Jason: Whether they be private, and some of it is just personal space or whatever. They just have a phobia, if you will, and that is okay. Not everybody is like hey, come on in. So, they were looking for, they do not want any showings, they do not want strangers in the house, and they want the convenience of just to move when they want. So, we created a plan through our private equity connections and our venture capital company to make an offer on your house within 72 hours. And then if the price is where we go, we set a closing date and we move on down the road. Get in touch with us. Go to the website. Go to Jason Bramblett dot com. You can get out there and check out and get more information on all of our systems. Again, office is (336)553-0796. Go to Jason Bramblett dot com and we will be there to walk you through every single, help you pick the right program and give you all the information on that. Everybody have an awesome weekend. We will be live right back here next week. Hey, next week we might have some more cool glasses.

JB: You never know what is going to happen.

Jason: We will see you guys. Make it a great weekend. Talk to you soon.

JB: All right.

Posted in Radio Show
Jan. 19, 2019

Price Reductions

JASON BRAMBLETT REAL ESTATE SHOW PODCAST

CLICK HERE TO LISTEN TO 01.19.19 PODCAST

JB: Good morning and welcome to Triad Real Estate 911 with your host Jason Bramblett. I am JB, and for the next thirty minutes, we are going to be talking everything real estate. If you have got something on your mind, maybe a question or comment for Jason, we invite your calls. We are live in the studio. (336)553-0796 is the number. (336)553-0796. And we welcome on this Saturday morning the man with the plan, Mr. Jason Bramblett. Good morning to you.

Jason: Good morning, everybody. And it is, what a good start to 2019.

JB: It has been great.

Jason: It has been good. It has been, it has been the best January we have seen since like I do not know 2005.

JB: Really?

Jason: So yeah.

JB: That is great.

Jason: So, it is good to see all indicators are moving in the right direction. But it so weird. It is like jumbo shrimp. I am watching the market and things are moving and houses are selling, yet, prices are still dropping.

JB: Really?

Jason: It is interesting. Yeah, we get these little graphs and it is like houses under contract, price reductions, and they do not really, you would not think they would correlate. You would not think the big bar going lots of homes sold to price reductions in the market and there it is. Some of it, I think, is some folks got way optimistic and excited and pushed the envelope, and they are like hey, you know what, there are not that many of them, so add $25,000 on to it. We will see what happens. Well, what happened was is it probably did not appraise.

JB: Right.

Jason: So even though you got somebody that was willing to buy it, and that is frustrating, having it happen to me, having someone, having multiple people like five offers on a house, clearly showing that the market demand is there only to have it snatched out of your hands when the appraiser goes out and it is a way different number.

JB: Right.

Jason: But hey, it is as they say the Golden Rule. They that have the gold, rule.

JB: I like that.

Jason: And in this case, it was the bank. Right?

JB: That is right.

Jason: But anyway, how is your year going? That is the question. How are you guys doing out there?

JB: Yeah.

Jason: Are things going well? Are you ready to upgrade? Downsize? Buy your first house? Get a bigger house? Get a smaller house? Find that one with the amazing yard that you have been talking about forever.

JB: Oh yeah.

Jason: Maybe it is time for you to step up, find that, maybe there is a farm out there for you. You never know. We have got a lot of folks like those little backyard chicken things and stuff like that.

JB: Yeah.

Jason: It is amazing where you will see a chicken these days. That fad took off and it stuck.

JB: That is right.

Jason: It stuck pretty good. Usually when you are in town, you are like, did I really just see a chicken in that yard? I sure did.

JB: Keep the bugs out of the yard.

Jason: There you go. But whatever you are dreaming, we have got a solution for you. We can find it. We can go out there and get it. I will tell you I had one client seven years it took to find the right place.

JB: Wow.

Jason: Buddy, but it was very specific and here was the cool thing though. As soon as we walked on the property, call the listing agent. This is bought, done. Like this is our house. We are not negotiating. We are not asking. This is it.

JB: Love at first sight.

Jason: Absolutely. They did not even go in the house yet. It could have been a bomb went off in there. Did not matter.

JB: It was the one.

Jason: It was just like done. Make it happen. This is it. This is our place, and boy, that is fun.

JB: Yeah, it is.

Jason: We just had to actually, one of the agents at the office just had the happen with a client. Four years. She wanted a very specific property, and four years later it showed up. We found it. It is like wow.

JB: That is cool.

Jason: Hey, what is your next step? Maybe it is time to downsize? Maybe it is time to upgrade. I do not know. We have got options for you, and we do not give up.

JB: Right.

Jason: That is the thing. We have got to stay in the game, stay in there and beat some bushes sometimes. You have got to go knock on doors, and sometimes you have just got to have patience because maybe what you want is not even built yet.

JB: Right.

Jason: We have had that before.

JB: There you go.

Jason: It just now was not there, and then one day it pops up, and it is just like all the heavenly angels are singing up there.

JB: Ahhh.

Jason: Exactly. This is it. That is fun when you go out there and it just like everything is clicking. And what is so funny is you would think it would be I like the way it looks, I like this, no it is all emotion. It is all the house. It just feels right.

JB: Right.

Jason: You can just sense it. You can also sense, I have been in some houses where I am like I do not know what has been going in here, but this house has got a bad vibe.

JB: Yeah.

Jason: You could just sense it. It is an angry house or something. It is like we are going to leave. It is time to put things in motion. So, hey, guess what? Time is not going to wait on you.

JB: That is right.

Jason: You have got to go make it happen.

JB: All right.

Jason: There you go.

JB: Well, let’s make it happen right now because we get a lot, I know you get a lot of emails –

Jason: Yes.

JB: -- from listeners out there. So why don’t we go through an email or two?

Jason: Let’s do it. Let’s do it.

JB: All right. Because we got one in from Steve. Let’s kick it off with Steve’s email. It says Jason, I have recently been transferred out of state, and I have fallen behind on my mortgage payment. I think that I am just over $6000 behind. The bank suggested that I start a short sale. Is this something you can do? I listen to your radio show every week. Thank you, Steve. So, Steve has got a little dilemma there.

Jason: He does. He does. And this goes to what I was saying before. It kind of does not make sense. It is like homes are selling, yet here is Steve. He is behind. He did not say if his house was for sale or not for sale. Presuming he probably gave it a shot –

JB: Right.

Jason: -- and he is upside down more than likely. That is why we are talking about a short sale.

JB: Right.

Jason: First of all, Steve, thanks for listening, and we are going to do what we can to help you. But yeah, a short sale, oh boy, it is something we did for a lot of –

JB: Can you tell us kind of what a short sale is? That might be easier. Some people, I have heard that term, but they might not really understand it.

Jason: Again, this must be the oxymoron show because you go short sale and most people think fast.

JB: Yeah.

Jason: Short. It has nothing to do with speed.

JB: Oh man.

Jason: The short part is basically you do not have enough equity in your house to pay off the mortgage, but the bank is going to allow you to sell the house for less than you owe shorting the mortgage.

JB: Gotcha.

Jason: And this is where short sale comes from. Many people get it confused with fast sell. Not fast.

JB: Right.

Jason: It is so inconsistent. Now we have not done many of these in a while, but back in 8, 9, 10, 11, oh man, we probably did 1000 short sales.

JB: Really?

Jason: It was unbelievable. We did them all over the place. What is frustrating for the homeowner is you are kind of stuck in a limbo and it is not, the bigger the place you loan the money, the longer it takes. And some small banks can move through the short sales much quicker, but some of your big institutions, we have done them in as quick as three months and as long as forty months.

JB: Wow.

Jason: Yeah, think about that.

JB: Wow.

Jason: Three years. Now what is interesting, and this is, hey, you got a lemon, make some lemonade. Right? We are going to turn something bad into something good.

JB: Right.

Jason: I have actually taken folks that are in this situation of a short sale, if they were living here, and sometimes it is just they got downsized and they are making half as much money, so they cannot make the payment. So, to qualify for a short sale you must be delinquent on your loan. You cannot be current and do a short sale.

JB: Right.

Jason: You have to have a hardship. We have taken families that have been in 20, $30,000 in consumer debt, cars, student loans, credit cards, all this stuff, and during the short sale process, because they cannot make their mortgage payment, the bank will not take the money, we have taken, re-appropriated, there you go. There is a government word for you.

JB: That is a good one.

Jason: And taken the funds that they would have used to pay the mortgage and paid off all their consumer debt. So actually, by the time we got the house approved for the short sale, they were debt free.

JB: Right.

Jason: So, we took a bad situation, and at least, made something good out of it.

JB: Right. Something they could work with.

Jason: It comes back to this is why I have said for 11 years on the radio, doing these 100% loans, I know everybody has got to get started, but if you feel that you are going to move in a short amount of time, 3 years, 5 years, whatever, the market is not appreciating at a level that you can get out at zero. It is just not. If you put 3 ½% down on a house and you got to move in two years, you are going to write a check. It basically comes down to you can either bring your down payment when you buy it, or you can bring it when you sell it. But you are going to bring it. It costs about 10% to sell a house today. Okay? By the time you factor in everybody that is involved, real estate people, the cost of moving, closing costs, attorney’s fees, you are somewhere real close to 10%. Well, if you only put 3 ½% down, you have got a math issue. Right?

JB: Right.

Jason: Unless your house went up in value, but if it did, it probably did not go up that fast in our market in this area.

JB: Right.

Jason: That is where we see it. It does not take that much of a shift. Think about that. If you are in a $200,000 house and the market moves just about a percent or two and you want to put 3 ½%, you are done.

JB: Right.

Jason: Who is going to come up with the money to sell? And that is where we see the problem is. We do not have the funds to do it if the market shifts. Now if everything is roses and unicorns and rainbows –

JB: Yeah.

Jason: -- great. It is not state law that you make money on your house. Although some people really believe that you cannot lose on real estate. Baloney. I will promise, now most people do not say that any as much because of the collapse. Right?

JB: Right.

Jason: When everything went sideways. But I have had owners just sit down and argue with me like house appreciation at 3% a year period. Where do you get that at? Somebody said it once in high school. I do not know. It does not work. It would be awesome. I would love it. It would be great.

JB: Yeah.

Jason: It would make everything so much easier because then you could with ease and predictability say hey, you have got to stay here X amount of time –

JB: Exactly.

Jason:  -- to be able to sell your house to get to zero as opposed to hey, you are going to have to write a check for $19,000 if you want to sell this house.

JB: Right.

Jason: That is not a fun conversation to have.

JB: Right.

Jason: Even attorneys say things that are not appropriate sometimes. I was at a closing and this guy, he got a check back for like $140,000, and it was during the time when you just did not see people getting equity back. Right?

JB: Right.

Jason: If you got to zero, everybody was happy if you had a mortgage. It really had been a long time since I had seen someone get a check back for $140,000 when they sold their house. And the attorney made that comment. He was like wow, JB, you did really good. Got $140,000 back, and the guy looked at him and said I put $300,000 down on this house. It kind of changes the story.

JB: Okay.

Jason: The attorney forgot to look at all the paperwork. Right?

JB: Yeah.

Jason: You could have sucked air out of that room. It got real quiet. What do you say?

JB: Yeah, really. That is tough.

Jason: Ouch. That one stung a little bit. It stung a little bit, but it happens.

JB: Right.

Jason: And here is the thing, and that story kind of proves another theory. Just because you have a big home or make a lot of money it does not mean you cannot lose.

JB: Right.

Jason: As a matter of fact, I would say the bigger the house, the more guarantee you are going to lose. We have talked about him before. Maybe I will get to meet him one day. I talk about him all the time. Maybe he will just come up here and want to punch me in the face. Kevin Harvick. Look at Kevin’s house. Guilford County. One of the most expensive homes built in Guilford County. Most people estimate it somewhere in the $10 million range.

JB: Right.

Jason: It sold for 2.3. There are probably not too many sympathy cries for Kevin because he does have a pretty good income.

JB: Right.

Jason: But it is still, that is a horrible return.

JB: Right.

Jason: There is no return. In the car business, they would call that negative equity.

JB: That is exactly –

Jason: About $7 million dollars’ worth of negative equity.

JB: That is right.

Jason: It is interesting, but we can help with that short sale, and what I do see, JB is a lot of this does happen around job relocation.

JB: Right.

Jason: Which typically is a good thing because most people move for a promotion or something like that. But then the house that was a blessing ends up being a curse –

JB: Right.

Jason: -- because they cannot get rid of it.

JB: Right.

Jason: Because there is no equity.

JB: Well, outside of a foreclosure or a short sale, let me ask you this, Jason. Are there any additional options for Steve or someone else in that situation?

Jason: Sure, yeah, we have got a few. So, depending on where the house is at, if it is in a really desirable location, so desirable meaning it grabs an investor’s attention.

JB: Right.

Jason: It would be one that is in the best school district. Its condition makes a huge difference. Right? Has the home been taken care of and that? We have got a plan actually where we can get you caught up on your payments. Maybe we can work out something to where we can catch up your payments, help you avoid having that short sale on your credit, which is going to be great because that does not go away. Once you are tagged with that short sale, it is there.

JB: Right.

Jason: Unfortunately, it is going to follow you around the rest of your credit history. Now, at this point, there are certain loans that they do not have a forever look-back period, but it is still going to be there.

JB: Right.

Jason: It is still going to be hey, what happened? If we can avoid the short sale, then really all we have on your credit is late payments. Well, that does not sting as much. Right? And late payments fall off and go away faster.

JB: Right.

Jason: And late payments could be pretty easy to say hey, I got transferred and it took longer to sell the house, or I did not realize whatever. And it was temporary. If you had no late payments and then you got transferred and had late payments and now you are good, that shows a creditor okay, this is a guy who is going to take care of his business, if you will.

JB: Right.

Jason: But the homes need to be good quality, pretty much where we could rent that thing right away, but we do have a program where we can get you caught up on your payments, get you out from underneath the ness that you are in. Specifically, like Reagan High School, that is one we look at. Northwest, Northern, basically, if you have to carry a gun to get to your house, then it is probably not what we are looking for.

JB: I got ya.

Jason: I am not going to say no. We will look at anything.

JB: Yeah.

Jason: We have had a couple that we have looked at this year already, and some of them are awesome. People do not want to inherit your problem. Right?

JB: Right.

Jason: So, if you have taken care of your home and you are just whatever, man, life got you. It just happens sometimes. Right?

JB: Right.

Jason: We have got some options other than just sticking a sign in the yard and seeing if it will sell.

JB: Right.

Jason: We have got some folks that can step in, get your mortgage caught up, get you square, and then take that house over and they will put it into the rental program. They will put it into their portfolio. They will take all the risk actually. They will take over the maintenance of the house. They will take care of putting the tenants in, and so there is a lot of good that can come from that, especially if you could just remove your liability. Right?

JB: That is right.

Jason: So, it is not a bad thing. Speaking of liability, we better go pay some bills.

JB: Let’s do it.

Jason: All right. We will take a quick break. We will be right back. You got a question, shoot it over. (336)553-0796 or go to Jason Bramblett dot com. Shoot us an email, and we will probably talk about you on the air.

JB: There. We can do that. We do that quite often. Stay with us folks. We will be right back. (in/out music) And welcome back. You are listening to Triad Real Estate 911 with your host Jason Bramblett. Jason, we have got another email. You want to dive in here?

Jason: Let’s do that. Let’s do that.

JB: All right. It says Jason, I saw your billboard. Well, actually, I have noticed a bunch of your billboards, which I have seen them up and they look great, by the way. Could you tell me more about the 72-hour program? Thank you, Bill.

Jason: All right, Bill. Absolutely.

JB: Oh wait, we have got a PS on here. It says I owned a company for 40 years. Great job on the advertising.

Jason: There you go. Somebody that owns any business and invests in advertising understands –

JB: They get it.

Jason: -- the pain sometimes of that. But it is good to be in a position. There was a time, I actually met with a young gentleman yesterday as a matter of fact, and he was like how do you do this and how do you do this. And I was like you start with the telephone.

JB: Yeah.

Jason: You do not start with billboards. You have got to build business and the best way, and the most effective way is a conversation. Start with the phone, get face to face. You do not need to go spend thousands and thousands and thousands of dollars when you are starting.

JB: Right.

Jason: You cannot leverage yourself that way. Unless you just got a big old pile of money that you do not have anything better to do with it.

JB: That is right.

Jason: But I do not recommend doing it that way. Build yourself into that position over time. Dave Ramsey used to say, and it is funny. He goes everybody is talking about us and they are acting like we are overnight success, like we just started this up last year. I have been doing this for 30 years. That is how I feel about real estate. I have been doing this 21 years.

JB: Right.

Jason: This is not like last week we just said let her rip.

JB: That is right.

Jason: No. It takes time. So, we do have options that other companies do not, and some of that is just because we have been around a long time. Opportunity shows up when you have a presence and you are around and companies from out of state come in and they are like hey, who do we want to partner with? Well, they usually want to partner with somebody that has been around for a little while.

JB: Right.

Jason: So, we have been fortunate to have some venture capital companies approach us and they are wanting to buy as many, they want to buy homes and they want as many opportunities as they can. We created a program in which we can get you an offer on your house in 72 hours. Now it is just like any other home buyer. There is only so much you can put on a billboard. Right?

JB: Right.

Jason: So, yeah, are there details? Yeah, they are not going to buy a home that is structurally deficient, that is about ready to fall over. Guess what? Nobody is. Your momma will not buy that house from you. Okay?

JB: That is right.

Jason: You have got to use some common sense –

JB: Right.

Jason: -- and again, as I said before, people are not most of the time just going to buy your problems because they have a good heart.

JB: That is right.

Jason: These are companies. So, the process is this. It is really pretty simple. Once you have your home listed with our company, we will get all the data that we have collected, the photos, the details, the condition report, rental estimates, neighborhood data, HOA if there is one, and we send that over to the investment company, and they guarantee this in about 72 hours, they will burn through the data and they will present a letter of intent or offer on the house. Now, it is not going to be, you have got to think about this. It is an investor. They are not a non-profit. Okay? They have to make money. So, they are not going to pay you as much money as Sue and Joe out here that plans on living in the house for ten years. It is a different number. Okay?

JB: Right.

Jason: So, what you are getting with this particular process is convenience. And there is a price of convenience. We have talked about that in the past.

JB: Right.

Jason: The milk at Sam’s Club is a different price than it is at the Circle K convenience store. Right? And why? Because you are paying for the convenience. You do not have to walk 19 acres to go get the milk –

JB: That is right.

Jason: -- under the big box store. Right?

JB: Yep.

Jason: I have looked at many of these, and I have actually been kind of surprised at some of the prices. They actually paid more than I thought they would pay –

JB: Right.

Jason: -- but it also went back to the house is in great condition.

JB: There you go.

Jason: You have got an owner that took, that had service records, like hey, we get our heating and cooling checked out every year. You could tell they had a lot of pride in ownership, but what they did not want to do is they did not want strangers walking through the house, they did not want to show it, they did not want a sign in the yard. They just wanted to move. So, this worked out perfect for them. They get an offer. You pick the closing date, and like man, it is good to go.

JB: Yep.

Jason: It would be awesome if we could do it with every single house. If you guys would just clean them and take care of them, we would be good. But that is a whole different radio show there. We will do that one next week. How is that?

JB: That is good.

Jason: Anyway, get in touch with us. Jason Bramblett dot com. You can give us a call at the office, 553-0796. If you want an offer on your house, it is pretty simple. Call us. We will get working on it right away.

JB: All right.

Jason: 553-0796 or Jason Bramblett dot com. Everybody have an awesome weekend. We will see you next week, right here.

Posted in Radio Show
Jan. 12, 2019

Know Your Audience

JASON BRAMBLETT RADIO SHOW PODCAST

CLICK HERE TO LISTEN TO 01.12.19 PODCAST

JB: And good morning to you. Welcome to Triad Real Estate 911 with your host Jason Bramblett. I am JB. Along with Jason, for the next thirty minutes, we will be talking all things real estate. We are live in the studio on this Saturday morning and we welcome your calls. If you have got any comments or questions for Jason, telephone line is open, (336)553-0796 is the number. (336)553-0796. And good morning, Mr. Jason Bramblett. How in the world are you?

Jason: Good. Good. Good. Getting ready for the second round.

JB: Yeah, frozen apocalypse two.

Jason: Yeah, we tried the snow. It worked out okay. Now let’s try a little ice.

JB: Yeah, let’s do some freezing rain, maybe some sleet. We did not really get a lot last time, so we want to be well-balanced and well-rounded this winter. Right?

Jason: Absolutely. The sleet and the ice kind of ruin the snow, so we are going to do that first this time.

JB: Oh, okay.

Jason: Different recipe. That is what it is.

JB: Yeah.

Jason: This way you can slide faster.

JB: Yes.

Jason: But I will say I think it is probably better to get the ice first and then if we get the snow because then the snow gives you a little traction.

JB: Right.

Jason: Or a little cushion for the fall maybe.

JB: That is right.

Jason: Yeah, either one.

JB: Then it all can whatever we get when it is over, can all just melt the next day and then refreeze the following night so we can have a wonderful glaze of the black ice everywhere.

Jason: Absolutely.

JB: You have got to love it.

Jason: It is perfect. It is North Carolina.

JB: Yeah.

Jason: I enjoy every season. I just enjoy them when it is 75 outside. I do not know why.

JB: I like it.

Jason: It just feels better that way.

JB: It does.

Jason: Anyway, you had better be ready. I know two people that are happy. The baker and the milkman.

JB: That is right.

Jason: They are happy. They are delivering. They are getting all of your milk sandwiches delivered. So be ready. Get over there. They are like man, you smell that? And they are like what? That smells like money.

JB: Smells like money to me.

Jason: Smells like money to me.

JB: That is right.

Jason: They are running to your Harris Teeter and your Lowe’s Foods. It is fun. Hey, we are going to jump in while you are stuck in the house for the next maybe 24-28 hours, of course you are going to Jason Bramblett dot com and listen to 11 years’ worth of podcasts. Right?

JB: Sure.

Jason: Get educated up on real estate.

JB: I do it all the time.

Jason: Absolutely. Fact check me. See if I have changed anything over the last ten years. I will dare you to listen to every single episode. I double dare you. We hope that you will find great tips and ideas on there to keep you up with the pace with what is going on in real estate. Keep your house relevant. Keep your house in a price point or in the condition that warrants the highest price point, which is typically what people call us for. I do not get those calls like hey Jason, you think you could get the lowest price possible for my house? Have not got that one. Twenty-one years going on now. No.

JB: Hey, Jason, I want you to give my house away.

Jason: Yeah, exactly. We always work toward getting it into the condition that will reap you the highest dollar with the least amount of effort and hopefully with the least amount of expense. Some of that just depends on what you guys have done for the last 6, 7, 8, 9, 10 years. Sometimes it is nothing. Sometimes when you do nothing it is kind of like you know that show the Biggest Loser?

JB: Yeah.

Jason: When you go that far, you have got to do extra to get to zero.

JB: Right.

Jason: And some of you have got to do extra just to get to zero with your house. We will teach you. We will coach you through all that stuff. Hey, today’s show and podcast are sponsored by my friends over at Cortez Painting. How about that? Those guys do an awesome job. So, if you want that amazing look, in my opinion, there is no other team out there that can do it. So, if you want to get a head start on a spring market, get the house painted. Give us a call at (336)553-0796 at the office. We will get you in touch with Cortez Painting and their team.

JB: All right.

Jason: And they will get you squared away. I promise you.

JB: All right. Well, Jason I like where we are headed today. How to keep up with the trends and the likes of the buyers in today’s market. This has to be a moving target.

Jason: Man, this is the biggest moving target out there. It is like nailing Jell-O to the wall --

JB: Yeah.

Jason: -- sometimes. And it changes pretty quick. Some things seem to linger like brass. Did I say that out loud?

JB: Yeah, you said brass.

Jason: Oh, I did. I am sorry.

JB: I thought we had banned that word from the show.

Jason: We thought we did. We did not. We brought it back. This is new year, new word. Brass it needs to go. It is interesting. You need to know your audience. That is the first thing. You have got to know your audience. If you are selling a $750,000 house, you need to appeal to someone that is in the price range, but you also need to appeal and find the right trend that is going on in that price point.

JB: Right.

Jason: Whether it is 250, 750, a million five, whatever it is, there is always a trend. There is always a baseline and you need to find that. So, what I find is where you can get some really good clues as to where things are heading is look at new construction. New construction typically is pushing out there. You think about you go to the home shows that are in Greensboro and Winston-Salem. Right? You look at the trends. You look at what is coming up. You look at what are the manufacturers pushing. What is the next greatest, best thing or whatever? A lot of times what I am looking at is color schemes, widgets, what are we putting in the houses. What is making a difference?

JB: Right.

Jason: The next thing who is buying a $750,000 house. That is what we need. What is the demo? What is their age, their family status? Are they growing? Downsizing? They relocating? Who is the $750,000 homebuyer? And then once we figure out that, how am I going to match the style of my home, right, with the greatest or largest group of people that are in my demographic? If I am in the $750,000 range, I better know what they are looking for and I better know what the largest group in the $750,000 range is looking for.

JB: Right.

Jason: Because when you get off center then things change.

JB: That is right.

Jason: Things change. And what we want to look at is everybody who is buying a new $750,000 house. What is the deal? They have got four kids, three kids. Are they older than 30, younger than 40? Where are they at? What is their demo? What is their age group? I am not going to stage my house if they have four kids and they are in their late 30’s to early 40’s, I am not going to stage my house and make it look like for a 25-year-old. Likewise, I am probably not going to cater to push it to someone that is 65+.

JB: Right.

Jason: Right.

JB: Right.

Jason: So, could a 25-year-old and a 65-year-old buy my house? Yes, but are they the majority? Are they the ones in the middle? No. They are probably on the outskirts. They are probably, that is the small pond. I want to get into the big pond where all the fish are at. They certainly can, but you want to play these odds in your favor. You want to play these odds to give you the best advantage possible. It is just like if I was building a retirement community. I am probably not going to build three-story units.

JB: That is right.

Jason: Unless I put an elevator in.

JB: Right.

Jason: And then there is a certain percentage of people that will not buy regardless of the elevator or not. There is a certain percentage of folks that are retired that would not buy the house with the elevator because they do not want the maintenance of the elevator.

JB: That is right.

Jason: I am just going to buy a one-level house with no steps –

JB: There you go.

Jason: -- with no maintenance. Right?

JB: Right.

Jason: So even though you could put something in that would remove the obstacle, again this percentage of people say hey, I do not want moving parts. It just sounds like maintenance. That sounds like it is going to cost me money. So, I do not want a house with an elevator. I would just rather have a flat house. A ranch. That is, it.

JB: Right.

Jason: Or a splanch depending on, Debbie who works with me will know what I am talking about. We coined that a long time ago. Or she did. I will not even take credit for that. It is her word. The other thing is you must know the colors in your demo that appeal to the masses. And I know you like that ballet slipper pink –

JB: Oooo.

Jason: -- with just a touch of a little flamingo accent –

JB: Boy, yeah.

Jason: Right?

JB: That is me.

Jason: Because that is in there.

JB: Yeah.

Jason: But when most people come over, they are like that is kind of Pepto-bismol looking something.

JB: Yeah, what is wrong with that?

Jason: I have always found it is funny when something is, well, I will get some mail on this one. So, when something is usually really bad like I am sorry. It is ugly.

JB: Right.

Jason: It is I do not know what is the, eclectic.

JB: Yeah. There you go.

Jason: We use a fancy word. It is just saying that is just Pepto-Bismol ugly pink, no it is Flamingo Pink.

JB: Yeah.

Jason: It is caramel mocha espresso frothy look. Whatever. They come up with some kind of crazy –

JB: There you go.

Jason: So, I always laugh when people are really proud of something they come up with all these amazing names. It is like no, it just looks bad. Right?

JB: Right.

Jason: No. That worked for you. It did not really work for anybody else.

JB: It did not work for anybody else.

Jason: It is the truth. It is just the truth. So, you want to appeal to the people, you want the biggest target possible when selling your biggest asset and we can get the most money. Right?

JB: Right.

Jason: And you need to think like a retailer. Think about a retailer. Think about the biggest common denominator all these people have and that is where we want to be. Right? I know that people are going to be like well, but Jason, no, you do not understand. But Jason, you do not understand my house. You do not understand my feel, my flow, my armistices. All these things that I hear over the years.

JB: The aura that this house puts off.

Jason: Exactly. And I am like I get it, but we are all individually unique, and your uniqueness is all over the place.

JB: That is right.

Jason: We have got to get it more center –

JB: That is right.

Jason: -- more neutral. More neutral. Here is the thing, and this is, I get this a lot. I get this from a certain demographic. You guys just guess who might say this. Here is the deal, boy. You can take my house, or you can leave it. And usually my response is yeah, well they left it. That is why it has been on the market for 299 days.

JB: That is right.

Jason: Okay? Because they did not want that plaid recliner that smells like Cheetos. It was not what they were looking for.

JB: You have been in my house?

Jason: I did. I went over to JB’s. Yes, that is it. Think guys. And here is another one. But Jason, I do not want to change the color. The carpet, the tile, the floor, the color, the fixtures, the faucet, the landscape, the lawn, remove the trees, add the trees, fix this, fix that because they might not like it. Because I will not know what to pick. Guess what? I did not ask you to pick it. We are going to pick it for you. That is what we are here for.

JB: That is right.

Jason: We know what the consumer is looking for. That is why you called us.

JB: That is right.

Jason: To get you the most money for your house. You did not, nobody is calling you to ask what colors to put in there. We see what you have.

JB: Right.

Jason: If your house has been on the market in this market right now I would say more than 100 days, then you need to question some of the flow, the staging, the colors, price, all these things. But if nobody is showing up, think about it. What have I said? Curb appeal starts where? Online. Some of you should not have more than one picture online. Just keep them guessing about the rest because you are just not welcoming them in. Especially if you are in the pictures.

JB: That is right.

Jason: I am sorry, but Grandma sitting at the couch reading is not what should be in the advertising, in the marketing. And I see it out there, guys. Work with me. So be sure that you are ready. I know that you are intimidated to make the wrong decision –

JB: Right.

Jason: -- but that is what we are here for. We are going to help. We stay on top of these. We are going to steer you in the right direction to make sure when you put money in the house it is in the right place that appeals to the most people because the market is screaming at you right now saying we do not want what you have. So, you need to change that. Right?

JB: Right.

Jason: If you have been out their a while. Or they are saying it is just really bad. Like it is really, really bad. Here is the thing. They will take it, but they are not going to take it at your price.

JB: That is right.

Jason: If you want me to deal with this mess, I will pay this price, but I cannot pay what you want because I have got to fix this ugly.

JB: That is right.

Jason: I have got to fix this. It is not me. It is not anybody. It really comes back to the old saying. It like pay now or pay later.

JB: Yup.

Jason: Right? We have found through 21 years of doing this that it is actually less expensive for the owner to deal with the cosmetic changes that need to be done as opposed to giving an allowance to a homebuyer. It is more convenient not to deal with it, and it is more convenient for you the seller to say oh, I do not want to bother. I will give them an allowance. Well, understand there is additional costs that go with convenience.

JB: That is right.

Jason: Okay? I used this analogy before. You can go to Costco and buy a gallon of milk or Sam’s for X. If you go to the gas station on the corner, the price is different. Why? Because you did not have to go all the way and walk those 42 acres to get to the milk. Right?

JB: That is right.

Jason: I do not know what it is about Costco and the grocery store. They have got to put the milk in the back of the store.

JB: Very back.

Jason: They know because they know we are going to walk by the Cheetos to get those on the way. Right? Especially when there is an ice storm coming.

JB: That is right.

Jason: You put the necessities at the very, very back of the store and that way you pick up the other 18 items that just grabbed your attention on the way.

JB: It is by design.

Jason: It is by design. There is no accident. Look, Costco is doing what? $100 million a week or something ridiculous. There is nothing by accident in that place.

JB: That is right.

Jason: I can assure you. They are making it happen for a reason. So, think about those things and look, you are going to pay for convenience. Can you discount the house? Sure, you can. But understand, you are going to pay for the convenience of not doing certain things. So, we want to get you the top dollar if that is what you want, and we can coach you through that. And then we have the contractors that can make it happen for you. So, if you do not even want to do it yourself, which most of you should not, like painting. Remember we discussed applying color to walls. Paint and schmear, two different things. Let’s do this. We are going to go pay some bills. We are going to come back. We have got a little more fun to have with your house if you are still not offended. Come on back and listen some more. How about that?

JB: Sounds great. Folks, we are going to take a quick time out. You are listening to Triad Real Estate 911 with your host Jason Bramblett. Please do not go anywhere because we are coming right back. (in/out music) And welcome back. You are listening to Triad Real Estate 911 with your host Jason Bramblett. Thanks for joining us on this Saturday morning. Jason, what can a seller do that may not be in a position to make the house in a marketable condition?

Jason: We get that. Hey, life happens. Sometimes there is just no budget. Right?

JB: Yeah, it is tough.

Jason: You ran out of money before the end of the month or whatever. Right?

JB: Yep.

Jason: So, there are lot of reasons people sell homes. Let’s face it. Divorce is one. That is not typically a positive financial move –

JB: Right.

Jason: -- for anybody. It seems to be that is more in the negative.

JB:  Right.

Jason: Of course, there is death, and there are positive things. Hey, we are having more kids. Or hey we are downsizing.

JB: Yep.

Jason: So, there are lots of reasons, but sometimes there is just not the budget for it.

JB: Right.

Jason: Sometimes people bought way more house than they could afford. Some people got downsized. Some people got all kinds of different reasons that life happens. Or something just came out of the blue and the funds were not there. So, we can work with that. There are still inexpensive things that we can do in order to prepare to get the house ready. Not every homeowner is going to be able to do what is necessary to get top dollar. It does not mean every homeowner cannot do something to get the house sold.

JB: Right.

Jason: You might not reach its full potential. That is where we always start. Full potential. Top dollar. This is what we believe, and then we go back and say okay, this is what it would take. Can you, can you, can you? I can do this. I cannot do that. And so, we make adjustments based upon that and we get a baseline. But you have got to start with a baseline. I just like to start with the top.

JB: Right.

Jason: Let’s start with the best-case scenario and let’s work backwards, and we are going to figure it out. Two prime examples. We had two famous people here in the area that built houses. Daughtry and Harvick.

JB: Yeah, sure.

Jason: And both of them, phenomenal homes. Unbelievable, amazing properties.

JB: Oh yeah.

Jason: And I think Harvick’s sold for like thirty cents on the dollar.

JB: Wow.

Jason: And Daughtry’s was maybe forty-five to fifty cents on the dollar. The house sold for $2.3 million and supposedly had a million-dollar recording studio in it.

JB: Wow.

Jason: Do you know how much a million-dollar recording studio is if you are not worth, if you are not in music? Zero.

JB: That is right.

Jason: Because I do not even know how to hook my iPod into that thing. Right? I am sure somebody does, but it was not me.

JB: Right.

Jason: Then you have got the whole starving artist thing out there, so how many people playing in clubs can swing a $2.3 million-dollar house in this area, which my understanding was it really was about a five-point-something million-dollar house. So those are extremes are very big swags where they really just overbuilt for the area. It really was not anything to do with the house. The houses were amazing.

JB: Right.

Jason: There was no demand. They missed the target. They did not get the center of the target. They were so far out on the fringes. There were not any buyers.

JB: Right.

Jason: We see that a lot especially in the high-end stuff where you get a little happy time going and it is like wow, you are so far off of center here –

JB: Right.

Jason: It is not going to appeal to too many people.

JB: That is right.

Jason: Anyway, getting kind of back to reality. You have got to build a home, if you are thinking about building a home, you have got to build it thinking in the future like hey, I know some people just build it because hey, this is what I want. Okay, understand it is what you want. If you want the thing to retail, you have got to think about the masses down the road. Right?

JB: That is right.

Jason: Now in our area, pretty much if you build anything over $1.5 million, you are rolling the dice in the Triad because there just is not a big, huge, high demand. If you were building $1.5 million in San Diego, you would have a waiting list. Right?

JB: Right.

Jason: Out the door. 300 people deep.

JB: Poof.

Jason: Not so much here. Rarely do we ever see, if you build a million-and-a-half-dollar home in the Triad, you are lucky if you get a million and a half dollars back.

JB: Right.

Jason: It is just rare air if you do. I know there are examples you can call me with and email me with. And I am happy to look at them. I am sure they are out there. There are going to be few. There are a lot more people that lost money over $1.5 million than made it. I can assure you that.

JB: Right.

Jason: To my point is let’s get back to simpler. I will give you an example. Right here in Adams Farm in Greensboro. I had a seller call and he says he wants to sell it, but they need to sell it quick. They just did not want to do a traditional thing, so they called us and said hey what does your 72-hour buy. We went and sent the people out, took a look at the house and his agent that he had before said about $245,000. One thing is for sure. He has never been to the house. That is for sure. In 20 years, he has not been to the house. So, we had somebody go out. Take photos for our venture capital company. I do not have a lot of people looking for houses with rotted siding –

JB: Right.

Jason: But I definitely do not have anybody looking for houses with rotted siding that is falling off.

JB: Oh.

Jason: As a matter of fact, I am surprised the HOA has not gotten involved to be honest with you –

JB: Wow.

Jason: -- and sent them a little love note in the mail. You think about the house’s potential, which is probably realistic in the 230 range, and then you start to back off all the issues. Rotted windows, rotted, roof is shot. Roof is 23 years old.

JB: Right.

Jason: Heating and cooling system is 23 years old. Flooring, probably 23 years old. You get the point. Deck is rotted. Wood is rotted.

JB: Right.

Jason: And those are just the things we could see. The downside with rotted siding is if it is rotted on the outside, what is happening behind the scenes. What does all the lumber and the timbers behind that look? So, what turns out to be just what you thought was a superficial issue turns out being a major issue. I had this happen one time with house I bought in Sunset Hills. The kitchen floor, I noticed the wood, it was a different type of wood --

JB: Right.

Jason: -- in the kitchen than it was anywhere else in the house. It did not match, and I just did not like it. I was like you know what? It does not look good, so I am just going to put tile in.

JB: Right.

Jason: So, we ripped out the wood floor to only find out that the floor underneath, oh my goodness, it was almost dust.

JB: Wow.

Jason: All the floor joists had to be done. So, there was three grand that I was not anticipating that just boom, happened. My point is this. There is a place in every single property in which we can work a plan to help you achieve your goal. Most people have the goal of I need to sell. I need to sell for as much as I possibly can, and we have a plan for that. For some of you that have resources, we will help you get the very pinnacle of the market and top dollar. If you do not, we will come up with a plan that sometimes is just good old-fashioned sweat equity, which is not a bad thing, and we can help you get there. For 95% of you, just the one thing you can do is just clean. Clean, clean, clean because clean houses outsell any other house. I promise you. So, go to Jason Bramblett dot com. Check us out. Again, this week’s show and podcast sponsored by Cortez Painting. Give us a call, (336)553-0796. We will get you in touch with them. Everybody have an awesome weekend and be safe.

 

Posted in Radio Show
Jan. 7, 2019

Clean House

JASON BRAMBLETT RADIO SHOW PODCAST

CLICK HERE TO LISTEN TO 01.05.19 PODCAST

JB: Good morning to you, and welcome to Triad Real Estate 911 with your host Jason Bramblett. I am JB. For the next thirty minutes, we are going to be talking all things real estate, and we appreciate you joining us on this Saturday morning. And remember if you have a question or a comment and want to join us in on the conversation here on the show, you can give us a call. (336)553-0796. (336)553-0796 is the number, and with that we say good morning and Happy New Year to Mr. Jason Bramblett.  

Jason: It is that. It is the new year. It is the new start. The fresh start. The do-over.

JB: Everything starts from the beginning.

Jason: Absolutely.

JB: You get 360 days more.

Jason: That is right. January 1, everybody is at zero.

JB: That is right.

Jason: That is, it.

JB: I like it.

Jason: It is the starting gate. Get ready to go. We are going to dig into 2019. This is your go-get-it year.

JB: Yep.

Jason: All right. If you need to earn more money, go do it. Make it happen.

JB: Make it happen. I like it.

Jason: We have got a thing. Who has got your money? You need to go get it. Who has got it? Somebody has got it out there.

JB: It is out there somewhere. You have got to get it.

Jason: You got to go get, do you need to lose weight? Everybody, this is the time that the gyms are like whew, blowing up right now. Right?

JB: Yep.

Jason: I have a 100% proven way to lose weight.

JB: Do tell.

Jason: 100% guarantee. I coined this diet. It is called the Eat Less, Move More Diet.

JB: Hey, I like it.

Jason: That is, it.

JB: It makes sense.

Jason: Eat less, move more. Instead of doing pushups, you do pushbacks away from the table. All right? Stay away from the table.

JB: All right. Let me write that down.

Jason: Simple stuff. Right?

JB: Pushback not pushup. Okay.

Jason: Okay. Here is another thing. We need to get your mind right. You have got to get out of the fog, out of the funk. Get where you got, read positive stuff. You have got to quit putting garbage in your brain. Okay?

JB: Yeah.

Jason: You cannot sit around and watch four hours of doom and gloom TV and go to bed and think you are going to wake up happy.

JB: Right.

Jason: That stuff is just, them gerbils are in there spinning around all night with that stuff.

JB: Man, it is garbage in, garbage out.

Jason: It is. Read something positive. Pick up a positive book of some kind. Anything. But hey, how about this one? Get new friends.

JB: Hey.

Jason: What your momma told you is still true even if you are 50 years old.

JB: That is right.

Jason: Be careful the people you hang around with. That stuff rubs off.

JB: That is right.

Jason: That stuff rubs off.

JB: It sure does.

Jason: So maybe you need to look back, and here is the other thing about that. It gets on you slow, and you do not realize it. Go back and think about who is in your circle from five years ago. Are you more like them, or are they more like you? That is how you figure out who has got influence. Okay?

JB: Oooo.

Jason: And then if you want to change that you have got to change that circle.

JB: That is right.

Jason: So, if you are the influencer and you are pulling a bunch of dead bodies along with you, you have got to get in a different circle. Or if you look around and you are like them, then you are the one that is following them. Are you following the right people?

JB: That is right.

Jason: These are simple things that you need to consider in 2019. And here is the last thing you have got to do is take action. You cannot just talk about it.

JB: You have got to do it.

Jason: You have got to do it.

JB: That is right.

Jason: You have got to write those goals down every day. Why? Because you’ll forget? Yes, you will forget. You will forget the first time somebody slams a door in your face at 8:15 in the morning and you done forgot. You are walking around like a wounded chicken. Right?

JB: Yep.

Jason: You have got to fix your attitude first. Might need to fix your friends. Might need to get some friends. That might be another thing you need to do. You look around and it is only you all the time. Okay. I know. I will quit meddling now. Do you want to talk about real estate? Let’s do that.

JB: All right. Well, I tell you what. You were talking about taking action.

Jason: Yes, sir.

JB: Let’s take some action on selling that house. What do buyers want in this brand-new year in 2019, Jason?

Jason: Absolutely. So, get a pen and piece of paper. If you are driving, just hang tight.

JB: That is right.

Jason: We have got a podcast. You can go check this out later. Anytime. We will get it loaded up Monday. Kayla does a fine job of doing that for us. She makes sure the words are spelled right. It is awesome. You can get up there. She did say one day, she goes, the pronunciation of some of the words I do not think line up with the software or whatever. I said I think that is the speaker more than that. Anyway, we are going to get this loaded up as fast as we can because you will want this list. You will want this to refer back to and then all of our shows for I do not know, like 11 years we have been doing this thing --

JB: Right.

Jason: -- are up there. So, there is lots and lots of content that you can go check out. First place to start, highest return on investment. If you are going to do something, get the best ROI out of it. Right?

JB: Exactly.

Jason: No matter what you are doing, if you are spending money, get a return. If you are investing money, get a return. If you are spending time, get at return. And nothing else will give you a higher return on your house, not a new roof, not a new heating and cooling system, not new windows, all those shiny objects that are out there. Nothing that you can add to your house will get more money in your pocket than this one thing. This is proven. This is 20 years, thousands and thousands of houses sold, hundreds and hundreds and hundreds of millions of dollars’ worth of real estate sold. Are you ready?

JB: Yep.

Jason: This is it. Clean the house.

JB: That is, it?

Jason: That is, it. If the mic would drop, it would have just dropped right then. Right?

JB: Boom. Mic drops.

Jason: Clean, clean, clean, clean the house. And I know that is so simple. Sometimes when we go home, until we have company come over, usually not just any company. Somebody that we feel is important, we get to looking around and we are like wow.

JB: There is not anybody coming in this house until we clean up.

Jason: It is all hands-on deck.

JB: That is right.

Jason: Sometimes maybe you need to have somebody important over to your house or get a friend to come through. Right? I told you guys a hundred times. If you need to somebody to tell you the baby is ugly, I will come do it for you. All right? Some of you just need to know that you got to make that change. Right?

JB: That is right.

Jason: And you have got to come through. And I will promise you in 20 years of selling, there is nothing that is a better return on your time and your money and your effort than cleaning the house. A clean house outsells all other homes period.

JB: Did everybody just hear that? It is simple.

Jason: It is simple. Okay? And then next is paint. Look, we have talked about paint. And I love you guys, but it is the first of the year, and I am kind of excited about 2019. I am not talking about the DIY paint. If you do not know what DIY is, do not look it up. You do not need to know. Remember there are two ways to apply color to a wall.

JB: Right.

Jason: Professionally paint and schmear. Okay? Unfortunately, many houses are painted with the schmear technique.

JB: The schmear technique.

Jason: It is not looking so great. So, most of you schmear and do not apply the product properly. Okay. And that is because well, you have limited time. You work a full-time job. So, you are doing this at night or on the weekends. What do you want to be doing on nights and weekend? Not painting.

JB: Not painting.

Jason: So typically, you rush.

JB: Right.

Jason: You do not prep it properly. You do not prep the wall properly. Instead of filling in the holes, you just roll right over them. So, then it just sticks out worse. Or you try to patch the holes and you have absolutely no clue what to do, and then when you roll the roller over it, you are like wow, I thought I sanded that better. No, you did not.

JB: Yep.

Jason: Why? Inexperience, not knowing what you are doing. So here is what you did. You just schmeared all the new paint on the wall. You have just wasted the money and the paint, the brushes. Here is the other thing. I feel pretty good. A painter may correct me in this, but it is also because they are skilled. Buying the most expensive brush when you do not know how to paint really does not make any difference.

JB: Right.

Jason: That brush does not really enhance your skill. Okay?

JB: Right.

Jason: It would be kind of like we can all drive a car. Okay? But I am not going to get in Dale Earnhardt, Jr.’s car and go to Lowe’s. And just because I have his paint brush, I am not going to probably run the same track speed that Dale Earnhardt does.

JB: Right.

Jason: Not going to happen. Same equipment.

JB: Same equipment.

Jason: Same paintbrush. But here is the thing. I will probably end up in turn 4 if I am lucky.

JB: Up in the marbles.

Jason: Up in the marbles.

JB: Sideways upside down.

Jason: Up there in chicken wing alley. Right? And Dale is not because he has done it.

JB: He has the experience.

Jason: He has gone around the circle a couple of times. Right?

JB: Yeah.

Jason: I actually have gone around that circle. I did get to go.

JB: Yeah, that is a lot of fun.

Jason: I did 16 laps. It was a good time. I will tell you. It is fun. But it is still going around in circles at the end of the day. So anyway, guys, a little bit of fun but a lot of seriousness. Do not waste your money. But here is the other thing. It is not just your money. It is your time. Right? That is what you do not get back. You can go make more money. You can mess up, waste $300 worth of paint and all that, and you are going to do it. If you do it yourself, you are going to waste $300 worth of paint. But here is what you really wasted. All those opportunities you could have had with your kids, your family, your wife doing whatever. You are not going to get that back.

JB: Right.

Jason: And I am still going to tell you to repaint the house because nobody wants the little roller marks on the ceiling.

JB: That is right.

Jason: When you go to my website and you are looking for features on a house, roller marks on ceiling not one of them there. Right? Paint on the baseboard? Not one of them there.

JB: Yeah.

Jason: Drips down the paint, drips down the wall, not on there. I will promise you a professional paint job is worth the investment.

JB: There you go. Well you mentioned heating and cooling systems and a new roof just a little bit ago. Are those things that sellers should consider, and will they get a return on their investment?

Jason: Here is the thing. If your roof does not leak, and it is just old, if I was doing a comparison, but your house needed cleaning, I will take the old roof all day long.

JB: Okay.

Jason: Spend $1000. If you cannot clean yourself, and this is, just like a lot, I know how to work on my car. Okay? And some people do not know how to clean their home, and just hire someone that knows how to do it for you.

JB: Right.

Jason: Invest the money. It maybe $200, $500, $1000. It could be $2000. It would be the best money you invested in your home to ensure that, like I said, a clean house outsells everybody.

JB: Right.

Jason: All day, every day. All price ranges. $90,000 house. $900,000 house. Clean house wins period. No matter what. But now, if your roof is leaking, obviously the blue tarp is not going to cut it either.

JB: That is right.

Jason: All things being equal. But just as a shiny new roof or filth on a house is not going to work either.

JB: That is right.

Jason: You can have a brand-new roof, and that is great, and everybody drives up wow, new roof. Okay. Great. And then they go in the house like ooooh. Not going to cut it.

JB: Right.

Jason: Not going to cut it. Think about it. People do not live on the roof. All right? Clean house. They want to be there. I normally see about 40%, 40-45%, somewhere around there are returns for like an HVAC or a roof or something like that. You are not going to get 100% back. So, if you spent $10,000, you are probably going to get about 4000 to 4500 in added value.

JB: Right.

Jason: I get disagreements on this from time to time. The complaint is Jason, I just put $10,000 in my roof. I have got to get my money back. My answer is well, why did you stop there? Just keep on spending. Usually, I would get my $10,000 back plus that added value to my home.

JB: Right.

Jason: Okay, well if that is the case, put a fence up. Put a pool on. How about a new heating and cooling, put in security camera, fountains in the front yard? Just spend, spend, spend.

JB: Yep.

Jason: It does not work. Right?

JB: That is right.

Jason: The theory breaks, and you do not have to take my word for it. There are thousands of independent studies out there. JD Power. You can go to Lowe’s and Home Depot. They actually have great reports. Lowe’s has one of the best. You can go in there and say hey, I want to do this. What is my expected return on investment? And they will actually show you for your region. The highest one is like 62% --

JB: Really?

Jason: -- of no matter what you do you get about 60-62% of your money, and I think that is remodeling a really old bathroom.

JB: Okay.

Jason: You do not have to take my word for it. Go to the third-party independents. And Home Depot and Lowe’s would probably be a pretty good source. They sell a little bit of stuff.

JB: Yeah, they do.

Jason: Yeah, and not just here. Like all over. I am concerned about the market all over the place, but obviously right here in the Triad more so. You get the point. Right?

JB: Right.

Jason: There are just certain things you assume when you buy a house that are going to work. Right?

JB: Right.

Jason: Like heat. Kind of necessary.

JB: Yeah, you need that.

Jason: A roof that, I have yet to sell a house without a roof.

JB: It is kind of a given.

Jason: It is kind of a given. Yeah. Preferably that it does not leak. Most people are not looking for a house with a leaky roof.

JB: Right.

Jason: I did have one time somebody tell me that I went in the basement. I said wow, you guys get a lot of water in here. There was a water line, mud line, all this stuff. All the heating and cooling, water heater is all jacked up on stilts down there and stuff, and she goes, it is a water basement. I was like uh, what? She says yeah, it is a water basement. When we bought the house, the people told us this is a water basement. It gets water in it, but as long as you got that sump pump plugged in, it will kick it out.

JB: Okay.

Jason: I was like that was a good salesperson right there.

JB: There you go. Here is your sign.

Jason: I am pretty sure there are no water basements, but anyway. They had the first one that I have ever seen.

JB: I am sure it was a nice one.

Jason: We did not sell that house. We did not take that one on. It was interesting. Here is the thing. If you are looking for, there are sometimes when you will see a 100% return, but most of the time it is really not that you got a 100% return on a product. It is you bought the home at such a discount and or the home was multiple generations behind the time.

JB: That is right.

Jason: If you go into the older parts of Greensboro, Winston, and High Point, and you buy a house that the kitchen is 35-40 years old and it has not been touched, there is just about nothing you cannot do to that thing to make it better. Right?

JB: That is right.

Jason: Yeah, you are going to see a nice return on that because it like four generations gone. Right?

JB: Right.

Jason: If you have to rake your carpet, right, because it is that thick, no matter what you put down is going to be better. Right?

JB: Right.

Jason: That is just the way it is. Let’s do this, JB. We are going to have more stuff coming up. We are going to go pay some bills. We are going to be back. Take a quick time out to give you a break. Go grab some coffee. Come back. Join us. 2019, if you are not ready for it, it is already here. You missed the boat.

JB: That is right.

Jason: It is five days in. Come on, let’s go.

JB: We are going to be right back, folks. Stay with us. You are listening to Triad Real Estate 911 with your host Jason Bramblett. Stay with us. We are coming right back. (in/out music) And welcome back. You are listening to Triad Real Estate 911 with your host Jason Bramblett. JB along with you. Jason, jumping back into the conversation here. Is there an improvement I should not make if I am going to try to sell my house in a few years here?

Jason: That is a great question. Yes, and a lot of it has to do with time.

JB: Okay.

Jason: Okay, how long are you going to be in the house. If you are planning, and again, it is my opinion. My show, my opinion. Right?

JB: That is right.

Jason: There you go. You can prove me wrong. Send the emails on over. Jason Bramblett dot com. We love to get them. But if you are planning on moving in ten years or less, I suggest you do not install a pool with a liner.

JB: Okay.

Jason: Okay. That particular type of pool. You have just got to understand you are not going to get 100% of your money back. They are not cheap. Some of these pools, $25-30,000, and you are just not going to see it. Liner pools in this area just do not resell well. And if you want a third-party opinion, call any appraisal company that does residential appraisal in the entire Triad and ask them what value they would assess to a pool with a liner –

JB: Right.

Jason: And you are probably going to find it is somewhere between $1500-3000.

JB: Right.

Jason: It is about 5-10% of probably what it cost to put it in. Think about that. Is there a problem with doing it? Not at all. But do it for the reason of enjoyment –

JB: Right.

Jason: Not for the reason I am going to make money.

JB: There you go.

Jason: If we could make money on pools, ladies and gentlemen, I would own a pool company and we would put them in every single one of your houses.

JB: Poof.

Jason: Just like that.

JB: There you go.

Jason: It is just magic. It would just happen. Solar panels, especially on the roof. Not a fan. Probably truthfully the worst investment. Actually, probably worse than a pool.

JB: Right.

Jason: I know all your road dogs out there selling solar panels I just made your day. But you have got to buy them for the right reason. Here is the thing. If you are going to be in your house for ten years or less, if you calculate the math, you are not going to save enough in energy to even pay for them. It is just simple math.

JB: Right.

Jason: If you are never going to move and stay in your house for 30 years, panel up.

JB: Go for it.

Jason: Go for it.

JB: Right.

Jason: Still not a real big fan of putting them on the roof. Right?

JB: Right.

Jason: I have taken more off of roofs that I have put on.

JB: Is that right?

Jason: I promise you that. The other thing is when you take it off, now you have got a jacked-up roof. You have got all these holes in it. There are brackets up there and everything else. I am just kind of, I tend to do my best to use common sense.

JB: Right.

Jason: More holes in a roof, more opportunity for leaks.

JB: There you go.

Jason: Is that just simple logic?

JB: That is simple logic.

Jason: That is simple logic. So, I want to put as little few holes in the roof as I possibly can.

JB: Gotcha.

Jason: Just think about that. Again, if you are going to stay 20 years or longer, it does not matter because everything changes in a 20-year cycle.

JB: Sure.

Jason: As a matter of fact, solar panels, who knows what they will look like in 20 years. I have seen technology now that we are talking about. They are going to make the roof shingles solar panels. That is pretty cool. That may be great.

JB: Right.

Jason: But these big, old, refrigerator-looking boxes sitting up on your house, not so much. Again, my opinion. I just have not seen that. So just understand that if you do a lined pool, do it for your enjoyment. If you are doing the solar panels, calculate in that it is enough return there. Right?

JB: That is right.

Jason: And if you are going to own the house for a shorter period of time, probably not. It is kind of like your car. Right? We use all these great terms like negative equity. You have got to love the car business.

JB: You have got to love it.

Jason: You do. They have invented how to take the worst possible purchase in a financial standpoint and spin it into this positive thing. Hey man, you are not losing money. You have just got a little negative equity over there.

JB: Right.

Jason: What are you talking about? Negative equity, it is a dud, man. You lost. Think about it. If you are looking at it just from a simple logical thing, a car is the absolute worst investment ever because as soon as you buy one, it is gone. Right? Now, use it as a tool. If it helps you earn income, if it helps you earn money or whatever. There are different ways to look at it. Here is the thing. Your car is always worth less than you paid for it like 100% of the time.

JB: That is right.

Jason: Except in the rare case if you have got one of them really cool Ferrari things. There are a couple of those models that actually go up in value, but I also notice this. Coming to the station, I did not see many of those cruising on –

JB: You did not see very many of them?

Jason: I did not. I did not. Not your normal commuter car, I do not think.

JB: Yeah.

Jason: And most of us do not have $3-600,000 to lay out to just let it sit in the garage and let’s see if it actually goes up in value.

JB: Yeah.

Jason: Right.

JB: Right.

Jason: We do not have that kind of influence on the car business. Your Kia sitting in the garage

JB: The Kia.

Jason: The Kia. That baby is not, you could let it sit there forever. It is not going to go up in value.

JB: And all you Kia owners, we love you. Okay.

Jason: I will pick on Honda people later. Don’t you worry.

JB: We are going to make fun of all of them.

Jason: Absolutely. I was somewhere the other day and I saw an F150. I am guessing it was an early 90s, maybe late 80s model.

JB: Right.

Jason: Man, the size of F150s have quadrupled.

JB: They have kind of expanded a little bit.

Jason: Yeah. Really that F150 looked like the Ford Ranger now.

JB: Yeah.

Jason: I was like holy smokes. Again, it is that gradual change. I just did not realize how high off the ground they got and how big and long. This truck, it looked like a little toy truck almost.

JB: Right. It is funny. The trucks got a lot bigger but the sedans and the other cars, they started shrinking them down.

Jason: Yeah, micro whatever. Anyway, so hey guys, just be careful. If you are unsure, check with us. If you do not trust 100% what I am saying, check out a third party. There are no secrets out there. There is this thing called Google. It will tell you everything you want to know

JB: There you go. Well, we have got about a minute left, Jason. Can you give us a recap of the ten best places to invest in the house?

Jason: Absolutely. So, again if you do not have a pen and paper, if you are driving, do not write these down. Just go back and listen to the podcast.

JB: Okay.

Jason: Go to Jason Bramblett dot com. It will be up there first of the week. Number one, clean the house. Promise you. Best money. A good old house that smells like bleach.

JB: Love it.

Jason: Febreze has got nothing on good old bleach. I will promise you that. Professional paint. Okay? Not schmear. Professional paint on the wall. Landscape, number three. Make sure the landscape is looking good. Your deck. A deck is a really good return on investment that is clean and looking professional. New appliances. Floor coverings, but not carpet. So, wood, tile, those type of things. Fixtures on the house, a new fence, counters in the kitchen, and the last one would be carpet. Those are kind of the order of the top ten is what we see. So, if you have got a question, we are going to put that list up on the website. Go to Jason Bramblett dot com. Give us a call at the office, 553-0796. And we will be right back here next week. Everybody have an awesome day. Hey, go do something today to make it happen.

JB: There you go.

Jason: All right.

JB: Have a great weekend.

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